problem mapping
CategoriesProblem mappingBy Evunn

Problem Mapping: How to Analyze and Understand a Problem | EVUNN

PROBLEM: I've chosen the problem, but I don't fully understand what's happening inside it.

To find a profitable problem to solve, you must understand what it is like to experience the problem

Step 7: Problem Mapping

By now, you’ve now selected the problem with the strongest evidence and potential. But a problem is rarely one simple thing.

It may involve different situations, behaviours, causes, frustrations, consequences and workarounds.

If you don’t understand these layers, you risk building a solution for the symptom rather than the real problem.

So now, it’s time to take the problem apart.

 

The Evunn Mindset Shift

From A Problem → The Problem System

Don’t stop at: My customers have this problem.

Ask: What is actually happening when this problem occurs?

Your goal is to move from a broad problem statement to a structured understanding of the problem and everything surrounding it.

 

No Book. This is Purely an Execution Stage

You don’t need another book at this point.

You’ve already learnt how to identify problems, understand motivation, develop empathy, understand the customer’s job and conduct customer discovery.

Now you need to organize what you’ve learnt.

This is where the EVUNN methodology takes over.

The books roadmap gave you the thinking. EVUNN gives you the system for applying it.

 

What Problem Mapping Helps You Discover

A good problem map helps you see:

Who Experiences The Problem?

Which specific people experience it?

When Does It Happen?

What situations, events or triggers bring it to the surface?

What Happens?

What does the person actually do when the problem occurs?

What Causes Or Contributes To It?

What factors appear to create or worsen the problem?

What Are The Consequences?

What happens when the problem continues?

How Are They Coping Today?

What workarounds, alternatives or existing solutions are they using?

What’s Still Missing?

Where do those current approaches fail to adequately solve the problem?

What Do They Ultimately Want?

What outcome are they trying to achieve?

A problem map is not a collection of assumptions.

It is a structured representation of what you currently understand—and what you still need to investigate.

 

Your Step 7 Outcome

By the end of this step, you should have:

  • A structured map of your chosen problem

  • A clear picture of who experiences it

  • The situations and triggers surrounding it

  • The behaviours associated with it

  • Potential causes and contributing factors

  • The consequences of leaving it unresolved

  • Existing solutions and workarounds

  • Identified unmet needs and gaps

  • A clearer picture of the desired outcome

  • A list of remaining unknowns that require investigation

Most importantly, you should now be able to see the problem as a system rather than a single statement.

 

🔒 Map Your Problem With EVUNN Toolkit

You’ve done the research and prioritized the problem. Now turn what you’ve learned into a problem map.

The EVUNN Problem Mapping Toolkit gives you a structured canvas to break your chosen problem into its key components and connect the evidence you’ve gathered.

Instead of keeping your research scattered across notes, conversations and ideas, bring everything together in one clear map.

🔒 Unlock the Problem Map  toolkit and complete Step 7

One Payment. For All EVUNN Stage 1 toolkits.

 

What Should I Learn Next?

You now understand the structure of the problem. But there’s still a danger.

A broad problem map can contain multiple problems, symptoms and possible causes.

Mapping asks: “What’s going on with this problem?”

Framing asks: “What exactly are we trying to solve?” This is where you narrow, challenge and redefine the problem.

Before you build anything, you need to decide: Which specific problem are we actually trying to solve?

That’s the purpose of the next step.

Next? Step 8 – Problem Framing

You’ll move from: Mapping the problem→ Reframing your assumptions→ Defining the right problem→ Creating a precise problem statement

And that brings you one step closer to problem validation.

GO TO STEP 8
Problem Prioritization: Choose the Right Problem to Solve | EVUNN
CategoriesProblem prioritizationBy Evunn

Problem Prioritization: Choose the Right Problem to Solve | EVUNN

PROBLEM: I've investigated several problems, but I don't know which one is worth pursuing

If you don't want to build a product or service people care little about, you must prioritize

Step 6: Problem Prioritization

You now have 3 problems backed by customer conversations. But not every problem deserves to become a business.

A problem can be real but:

  • Too small

  • Too infrequent

  • Too difficult to solve

  • Poorly matched to your expertise

  • Already well served by existing alternatives

  • Not painful enough for people to act or pay for a solution

Your next job is to determine: Which problem has the strongest combination of customer need, evidence and business potential?

 

The Evunn Mindset Shift

From More Problems → The Right Problem

Don’t ask: Which problem do I like most?

Ask: Which problem has the strongest evidence and the greatest potential to pursue?

At this point, you are no longer brainstorming. You are making a decision.

 

Why There Is No Book For This Step

Unlike the previous steps, Step 6 doesn’t require another book, but you need the execuution toolkit for this step.

You’ve already learnt how to:

Identify problems → Understand motivation → Develop empathy → Understand the job → Gather customer evidence

Now you need to apply what you’ve learnt.

The books in our roadmaps give you the thinking. EVUNN toolkit gives you the system for making the decision.

 

What Makes A Problem Worth Pursuing?

Evaluate each problem against the evidence you’ve gathered.

1. Problem Severity

How painful is the problem?

Does it create meaningful frustration, loss, risk or difficulty?

2. Frequency

How often does it occur?

A severe problem that happens once in five years may be less attractive than a recurring problem.

3. Demand

Are people actively trying to solve it?

Look for evidence of action, not just agreement.

4. Evidence

How strong is your customer evidence?

Did multiple people independently describe similar experiences?

5. Existing Alternatives

How are people solving it today?

Remember: Doing nothing is also an alternative.

6. Unmet Need

What’s still missing?

Where do current solutions fail to adequately solve the problem?

7. Willingness To Act

Are people actually doing something about it?

Look for time, money, effort or behavioural commitment.

8. Expertise Fit

Can your expertise give you a meaningful advantage in solving it?

The goal isn’t simply to find a painful problem.

It’s to find a problem that your particular expertise is well suited to solve.

 

Your Step 6 Outcome

By the end of this step, you should have:

  • Compared your investigated problems systematically

  • Identified the strongest and weakest opportunities

  • Separated evidence from assumptions

  • Identified the problem with the strongest overall potential

  • Selected one primary problem to investigate more deeply

Your output:

ONE problem worth taking forward.

You are moving from: here are several problems I could solve to this is the problem I have the strongest reason to pursue.

 

🔒 Ready To Choose the most profitable Problem?

You don’t need another book. You need a decision system.

The EVUNN Problem Prioritization Matrix helps you evaluate your problems against the factors that matter and identify which opportunity deserves your attention.

Instead of relying on instinct, use the EVUNN toolkit to score the evidence and make the decision systematically.

 

🔒 Unlock the Prioritization toolkit and complete Step 6

One Payment. For All EVUNN Stage 1 toolkits.

What Should I Learn Next?

You’ve selected the problem with the strongest evidence and potential.

But right now, you may still be describing it too broadly.

Next?: Step 7- Problem Mapping

The question now becomes:

What are the different parts, causes, situations and experiences that make up this problem?

You’ll move from:

One broad problem

→ A structured map of the problem

→ A precise problem to frame and eventually validate.

GO TO STEP 7
The Mom test
CategoriesCustomer discoveryBy Evunn

Customer Discovery: How to Find and Validate Customer Problems | EVUNN

PROBLEM: I have assumptions about my customer's problem, but I haven't tested them with real people.

To be sure a problem is worth your time and resources, you must speak to real people exoeriencibg the problem

Step 5: Customer Discovery

 

So far, you’ve been working with hypotheses.

You think you know:

  • What problem people have

  • Why they care about it

  • What they experience

  • What progress they’re trying to make

But you don’t know it for sure yet. The only way to find out is to talk to the people experiencing the problem.

 

The Evunn Mindset Shift

From What I Believe → What I Can Learn

Don’t ask customers to confirm your idea. Don’t try to convince them that your solution is valuable.

Instead ask:

“What can I learn from their real experiences?”

Your goal isn’t to hear yes, I’d buy that. Your goal is to discover what is actually true.

 

To find out if the problem is real from people with the problem, use Book 5. Title: Mom Test

The Mom test

 

Author: Rob Fitzpatrick

Time Investment: 5+ hours (Audiobook) 

Listen to audiobook on Libro | Buy at the Bookshop

 

The Big Idea from Mom Test

Good customer conversations don’t ask people to predict what they might do. They uncover what people have actually experienced and done.

Instead of saying would you pay for help getting more clients?

Ask: Tell me about the last time you struggled to get clients.

The first question produces opinions. The second produces evidence.

 

What Does This Book Help You Do?

The Mom Test helps you:

  • Avoid leading questions

  • Ask about real experiences

  • Separate facts from opinions

  • Identify genuine problems

  • Recognize weak or misleading feedback

  • Keep conversations focused on learning

  • Avoid falling in love with your idea

 

Should I Read It Now?

Yes. You’ve developed hypotheses. Now you need to test them without accidentally steering people toward the answers you want.

Your objective is simple:

Learn what happened, not what people think might happen.

 

Which Chapters Matter Most to me at this stage? Focus on these sections:

1.The Mom Test (Essential)

Learn the core principles for having useful customer conversations.

2. Avoiding Bad Data (Essential)

Know how to to recognize unreliable feedback, compliments and hypothetical answers.

3. Asking Important Questions (Essential)

Learn how to ask questions that uncover meaningful information.

4. Keeping It Casual (Essential)

Find out how to have natural conversations rather than formal interrogations.

5. Commitment And Advancement (Essential)

Learn how to distinguish polite interest from genuine commitment.

6. Finding Conversations (Recommended)

Learn how to find people to speak with.

7. Choosing Your Customers (Recommended)

Learn who you should actually be talking to.

8. Running The Process (Essential)

Learn how to turn customer conversations into an ongoing discovery process.

Introduction and Conclusion/Cheatsheet:
Skim for context and review.

 

Supporting Book: Talking to Humans

talking to humans

 

Author: Giff Constable

Time Investment: 5+ hours (Audiobook) 

Listen to the Audiobook with Audible free trial |Buy on  Amazon

 

The Mom Test teaches you how to have better customer conversations. Talking to Humans helps you run the customer discovery process.

It provides practical guidance for:

  • Deciding who you need to learn from

  • Defining what you want to learn

  • Finding interview subjects

  • Conducting effective sessions

  • Making sense of what you discover

  • Avoiding common customer-discovery mistakes

Think of it this way:

The Mom Test → How to ask and listen

Talking To Humans → How to organize and execute the discovery process

 

Which Parts of Talking to Humans Should You Focus On? Focus on these:

1. Getting Started With Customer Discovery. Understand the purpose and process.

2. Who Do You Want To Learn From? Define the people you need to speak with.

3. What Do You Want To Learn? Turn your hypotheses into learning objectives.

4. How Do You Find Your Interview Subjects? Learn how to find appropriate people to speak with.

5.:How To Ensure An Effective Session? Prepare for and conduct useful conversations.

6. How Do You Make Sense Of What You Learn? Learn how to organize and interpret what you discover.

7. Screwing Up Customer Discovery. Review common mistakes before you make them.

The remaining sections are optional.

 

Your Step 5 Outcome

By the end of this step, you should have:

  • Conducted conversations with 10 people who actually experience your potential problem

  • Evidence about whether the problem exists in the way you expected

  • Real examples of the customer’s experiences

  • Evidence of what they currently do to deal with it

  • Evidence of the consequences of the problem

  • Evidence of what they have already tried

  • A clearer understanding of which assumptions were supported, challenged or disproved

This is a critical milestone.

You are no longer relying entirely on what you think customers need.

You now have evidence from real people.

But you may discover something uncomfortable:

Not every problem you investigated deserves to become a business.

Some may be painful but rarely acted upon. Some may be important but poorly suited to your expertise.

Some may have stronger evidence than others.

That’s why the next step is about choosing what deserves your attention.

 

🔒 Ready To Run Your Customer Discovery?

Reading about customer interviews won’t give you the evidence.

You need to plan the conversations, recruit the right people, ask the right questions and capture what you learn.

The EVUNN Customer Discovery Interview Kit helps you do exactly that.

It gives you a structured system for:

Recruiting → Preparing → Interviewing → Recording → Analyzing → Learning

 

🔒 Unlock the Customer Discivery toolkit and complete Step 5 

One Payment. For All EVUNN Stage 1 toolkits.

 

What Should I Learn Next?

You’ve now investigated your potential problems with real people. You discovered more than one problem worth pursuing in step 1.

The question is no longer: What problems exist?

It’s which problem deserves my attention first to build a busibess around?

 

Step 6: Problem Prioritization

You’ll learn how to evaluate your evidence and choose the problem with the strongest business potential to build a profitable business around 

That takes you from:

Assumptions → Evidence → Priorities

 

GO TO STEP 6
Competing against luck
CategoriesJobs to be done Idea to first saleBy Evunn

Jobs-to-Be-Done: Understand What Customers Really Need | EVUNN

PROBLEM: I understand my customer's experience, but I don't know what they are really trying to accomplish.

To create a solution people want to pay for, you must know what the people with the problen want to accomplish

Step 4: Jobs-To-Be-Done

Customers don’t always describe the real job  or thing they need done.

They may say: I need more clients. But what they may really be trying to accomplish is: I need a reliable way to attract clients without constantly chasing them.

Your job is to look beyond the surface problem and understand the progress they are trying to make.

 

The EVUNN Mindset Shift

 

From What They Say → What They’re Trying to Accomplish

Don’t ask: What product or service do they want? Ask: What are they trying to accomplish in their situation?

Your expertise should serve the job they need to get done, not the other way around.

 

To understand what they are trying to accomplish, use Book 4. Title: Competing Against Luck

Competing against luck

 

Author: Clayton M. Christensen, Taddy Hall, Karen Dillon & David S. Duncan

Time Investment: 7+ hours (Audiobook) 

Listen to Audiobook on Libro |Buy at the Bookshop

 

The Big Idea from Competing Against Luck

People don’t simply buy products or services. They hire solutions to help them make progress in a particular situation.

Your customer isn’t necessarily looking for your expertise.

They’re trying to get something done, solve something, or move from one situation to another.

The goal is to uncover the job behind the problem.

 

What Does This Book Help You Understand?

It helps you identify:

  • The situation that creates the need for the solutiin you plan to provide

  • The struggle the customer is experiencing

  • The progress they want to make

  • The job they are trying to accomplish

  • What they currently use instead

  • Why their current solution may not be enough

  • What successful progress would look like

This is important because the problem is not always the job.

 

Should I Read it Now?

YES. Right now, you’ve already explored:

Step 1: What problems might exist?

Step 2: Why might someone want to solve them?

Step 3: What is it like to experience them?

Now we go deeper:

“What are they actually trying to accomplish?”

 

Which Chapters Matter Most for this Stage of my Journey?

 

Chapter 1: The Milk Shake Dilemma (Essential)

Understand the core Jobs-to-Be-Done idea through the book’s central example.

Chapter 2: Progress, Not Products (Essential)

Learn to focus on the progress customers seek, rather than the product or service they appear to want.

Chapter 3: Jobs in the Wild (Essential)

See how jobs emerge in real-life situations.

Chapter 4: Job Hunting (Essential)

Learn how to identify the job customers are trying to get done.

Chapter 5: How to Hear What Your Customers Don’t Say (Essential)

Discover how to ook beyond surface-level statements to uncover the deeper job.

Optional: Chapter 6: Building Your Résumé ( Read only if you want to go deeper)

Useful for consolidating the Jobs Theory concepts.

Opyional. Chapter 10  Read only if you want to explore the theory further.

Skip for now: Chapters 7–9 focus more on building and managing jobs-focused organizations.

Listen to Audiobook on Libro |Buy at the Bookshop

 

Your Step 4 Outcome

By the end of this step, you should have:

  • 3 customer job hypotheses

  • The situation triggering each job

  • The struggle behind each

  • The progress the customer wants

  • The underlying job they are trying to accomplish

  • Their current solutions or workarounds

  • Why those alternatives may not be enough

  • A picture of what successful progress looks like

These are still hypotheses, not validated jobs.

You’ve now developed a much clearer picture of what the customer is trying to accomplish.

The next step is to find out whether real people actually experience the problem this way.

 

🔒 Read to Map The Job?

Understanding the Jobs-to-Be-Done framework is only the beginning.

The EVUNN Jobs-to-Be-Done Canvas helps you work through:

Situation → Struggle → Progress → Job → Alternatives → Obstacles → Desired Outcome

 

🔒 Unlock the Jobs toolkit and complete Step 4 

One Payment. For All EVUNN Stage 1 toolkits.

What Should I Learn Next?

You now have hypotheses about:

The problem → the motivation → the experience → the job.

But there’s one major problem:

 

You are still relying on your own assumptions.

It’s time to talk to real people.

 

Step 5: Custiner Discovery

The question now changes from: What do I think my customer needs to: what can I learn from real people that proves, or disproves, my assumptions?

That’s where you move from assumption to evidence.

 

 

GO TO STEP 5
Practical empathy
CategoriesCustomer empathyBy Evunn

Customer Empathy: Understand Your Customers Better | EVUNN

PROBLEM: I understand the problem, but I don't fully understand what it's like to experience it.

To find a profitable problem to solve, you must understand what it is like to experience the problem

STEP 3: DEVELOPING EMPATHY

You can identify a problem and understand why someone might want to solve it.

But there’s still a danger:

You may be interpreting their problem through your own expertise.

Before deciding what solution to build, you need to learn how to listen, understand and see the situation from their perspective.

 

The EVUNN Mindset Shift

From What I Think → What They Experience

Don’t assume you already know what your customer needs.

Instead ask: What can I learn by listening to how they actually experience this problem?

Empathy isn’t guessing what people feel. It’s developing a better understanding of their experience.

 

To understand their experience, use Book 3. Title: Practical Empathy

Practical empathy

 

Author: Indi Young

Time Investment: 5+ hours (Audiobook) 

Listen to Audiobook with Audible free trial |Buy at the Bookshop

 

The Big Idea from Practical Empathy 

Empathy helps you move beyond assumptions and develop a deeper understanding of how people experience problems, situations, what they do, and what matters to them.

For an expert, this is a critical shift. Your expertise tells you what you think the problem is. Empathy helps you understand the problem from their perspective.

 

What Does this Book Help you Achieve?

Practical Empathy helps you:

  • Listen without immediately interpreting

  • Understand people’s experiences more deeply

  • Separate what people actually say from your assumptions

  • Make sense of what you hear

  • Identify patterns across people’s experiences

  • Use those insights to improve what you create

The goal isn’t to become better at selling.

It’s to become better at understanding.

 

Should I Read it Now?

YES.

You’ve already explored:

Step 1: What problems might exist?

Step 2: Why might people want to solve them?

Now you need to understand: What is this experience actually like for the person living through it?

 

Which Chapters Matter Most for me Now?

Chapter 2: Empathy Brings Balance (Essential)

Understand what empathy actually means and why it matters when making decisions about customers.

Chapter 3: Put Empathy to Work (Essential)

Learn how empathy can become part of how you investigate and understand problems.

Chapter 4: A New Way to Listen (Essential)

This is one of the most important chapters for this stage.

Learn to listen to someone’s experience without immediately jumping to solutions, advice or conclusions.

Chapter 5: Make Sense of What You Heard (Essential)

Find out how to process and deepen your understanding of what people tell you.

Chapter 6: Apply Empathy to What You Create (Essential)

Understand how patterns in people’s experiences can influence what you eventually create.

Chapter 1: Business Is Out of Balance (Read this chapter for context only)

It explains why relying only on numbers and analytical thinking can leave important parts of the customer experience invisible.

Skip Chapters 7–9 for now

They focus more heavily on applying empathy within workplaces and organizations.

Listen to Audiobook with Audible free trial | Buy at the Bookshop

 

Your Step 3 Outcome

By the end of this step, you should have:

  • A deeper understanding of the experience behind each problem  of  the 3 problems generated in step 1

  • A clearer distinction between what you know and what you’re assuming

  • Initial insight into what people think, feel and do

  • A better understanding of their frustrations and desired outcomes

  • A list of questions you still need to investigate with real people

Notice what hasn’t happened yet:

You haven’t validated the problems yet. That’s intentional.

You’ve developed empathy, but empathy based on your own reflection is still not enough.

The next step takes you deeper.

 

🔒 Ready to Put Empathy into Practice?

Reading about empathy is not the same as practising it.

The EVUNN Customer Empathy Toolkit gives you a structured way to examine the problem from the customer’s perspective and separate evidence from assumptions.

 

🔒 Unlock the Empathy toolkit and complete Step 3 →

One Payment. For All EVUNN Stage 1 toolkits.

What Should I Learn Next?

You now have a better understanding of the customer’s experience.

But there’s another question:

What are they actually trying to accomplish?

A customer may describe a problem, but the problem itself isn’t always the real objective.

They may be trying to make progress toward something bigger.

Step 4: Jobs-to-Be-Done

You’ll move from: Understanding their experience to understanding the progress they’re actually trying to make.

GO TO STEP 4
Demand side sales
CategoriesUnderstand customer needsBy Evunn

How to Understand Customer Needs Before Creating an Offer | EVUNN

PROBLEM: I know my audience has a problem, but I don't know what makes them care enough to pay for a solution

To make people pay you to solve their problem, you must understand customer needs and why they act

STEP 2: Understanding Human Behaviour & Motivation

In Step 1, you identified potential problems your expertise could help solve.

But a problem existing doesn’t automatically make it a business opportunity. People live with problems every day without doing anything about them.

So now we need to understand:

What makes someone want progress badly enough to act?

Your job isn’t to push your expertise onto the customer.

It’s to understand the struggle that creates demand.

 

The EVUNN Mindset Shift 

From What I Offer → Why They Act

Don’t ask: How can I convince them to buy?

Ask: What is happening in their world that makes them seek a solution?

Understand the struggle before you design the solution.

 

To find the need, use Book 2. Title: Demand Side Sales

Demand side sales

 

Author: Bob Moesta & Greg Engle 

Buy on Bookshop.org

 

The Big Idea from the book:

Customers don’t simply buy products or services.

They seek solutions that help them make progress.

You see: I offer consulting.

Your customer sees: I need something to change.

The goal is to understand what is driving that desire for change.


What does this Book Help you Understand?

 

Demand Side Sales helps you uncover:

  • Why people act, or don’t act
  • What creates urgency
  • What progress they want
  • What they’ve already tried
  • What triggers them to seek a solution

This helps you distinguish between a problem that exists and a problem people are motivated to solve.

 

Should you Read this book now?

Yes. You identified potential problems in Step 1.

Now look at them from the customer’s side. Right now, your job is simply to become better at seeing valuable problems.

As you read, keep asking:

“Why would this person actually do something about this problem?”

Which Chapters in this Book Matter to you most right Now?

 

Focus on these chapter only for now:

Chapter 1: Two Perspectives on the World

Essential: Shift from supply-side thinking to demand-side thinking.

Chapter 2: Frameworks for Demand-Side Selling

Essential: Learn how to identify what is happening on the customer’s side.

Chapter 3: Solving the Customer’s Struggle

Essential: Understand the struggle behind the problem.

Chapter 4: Seeing the World Through the Customer’s Eyes

Essential: Prepare to understand the customer’s experience.

Chapter 7: Moving From Pushing Products to Creating Pull for Progress

Recommended: Understand how customer progress creates demand.

Skim or skip these chapters for now

Chapters 5–6, Chapter 10 & 11 if applicable to your edition, and supplementary material. They are less relevant to this stage.

Buy on Bookshop.org

Supporting Book: Influence by Robert Cialdini

Influence

Author:Robert Cialdini

Listen on: Libro.fm | Get Book at the Bookshop

Demand-Side Sales helps you understand why people seek change.

Influence adds another layer:

What influences whether people act, delay, choose or reject a solution?

You are not reading it to learn manipulation or sales tactics.

You’re learning to recognize the forces that can shape behaviour and decisions.

 

Chapters to focus on

Chapter 3: Social Proof
How other people’s behaviour can influence decisions.

Chapter 4: Authority
How perceived expertise can influence trust.

Chapter 6: Commitment & Consistency
How previous choices can shape future behaviour.

OPTIONAL CHAPTERS FOR THIS STAGE (GO DEEPER IF YOU WANT)

Chapters 1, 2, 5, 7 and 8 provide additional insight into behavioural influences.

Listen on: Libro.fm | Get Book at the Bookshop

YOUR STEP 2 OUTCOME

By the end of this step (going through the chapters + toolkit), you should have:

By the end of this step, you should have:

  • 3 potential problems you could build a profitable business around, worth investigating further
  • Understand the struggle behind each
  • Know the progress the person wants
  • Understand possible triggers for action
  • Know the consequences of the person doing nothing

At this point, you haven’t validated the problems yet.

You’ve simply started understanding what creates demand around them.

🔒 READY TO DO THE WORK?

Knowing the questions is one thing.

Working through them systematically is another.

The EVUNN Customer Motivation Toolkit helps you uncover:

Struggle → Motivation → Desired Progress → Trigger → Consequence → Existing Alternatives

Unlock the toolkit and complete Step 2 →

 

🔒 Unlock the toolkit and complete Step 2

One subscription. All EVUNN toolkits

That takes us to step 3.

You now understand the struggle behind the problem.

But you’re still looking at the customer from the outside.

The next question is: can I understand this problem from the customer’s perspective, not just my own?

GO TO STEP 3
what's your problem
CategoriesMonetize expertiseBy Evunn

How to monetize your expertise | EVUNN

PROBLEM: I have expertise, but I don't know how to turn it into a business.


First find a profitable idea for your expertise, you need to start by finding a problem worth solving

STEP 1: Finding a Problem Worth Solving

You already know something valuable.

But expertise alone doesn’t tell you what business to build around it.

Don’t start with:

What can I sell?

Start with:

What valuable problem can my expertise help someone solve?

That’s the first step from expertise to business.

The EVUNN Mindset Shift

Before you begin, make three shifts:

1. Expertise → Problems
Your expertise is the raw material, not the product. Ask: What problems am I uniquely equipped to solve?

2. Assumptions → Curiosity
Your ideas about what people need are hypotheses, not facts. Stay curious and don’t fall in love with your first idea.

3. What I Know → What They Need
You know your expertise. They know their problem. Your job is to find where the two intersect.

 

To find the problem, use Book 1. Title: What's Your Problem?

what's your problem

 

Author: Thomas Wedell-Wedellsborg

Time Investment: 5+ hours (Audiobook) 

Listen on Libro.fm | Buy on Bookshop.org

 

The Big Idea from the book:

The Big Idea

The way you define a problem determines the solutions you can see.

Professionals often start with the problem exactly as it appears on the surface. But the first problem you hear may not be the real problem.

The point is to learn to look beyond the first description of the problem.

What Business Problem does this book help Solve?

This book helps you avoid one of the most expensive mistakes an expert can make:

Building a solution before understanding the problem people want to pay you to solve for them.

Your expertise may allow you to solve dozens of problems.

But you don’t have the time or resources to build businesses around all of them.

You first need to discover:

  • What problems people actually experience
  • How they currently describe those problems
  • Whether the problem may be a symptom of something deeper
  • How the problem could be framed differently
  • Where your expertise could create meaningful value

This is problem discovery, not offer creation.

Should I Read this book Now?

 

 YES.

Right now, your job is simply to become better at seeing valuable problems.

As you read, keep asking:

What problems might I be overlooking because I am looking at the world through the lens of my expertise?

Which Chapters in this Book Matter to you most right Now?

 

You don’t need to consume everything in this book now. Pay particular attention to these chapters.

Your Core Reading: Introduction + Chapters 1–5 + Chapter 8
If You Have More Time: Chapters 6, 7 and 9
Skip for Now: Chapter 11 and the supplementary material

Your objective: Learn to question the first version of a problem, examine it from different angles, and begin seeing it from the perspective of the person experiencing it.

 

Listen on Libro.fm | Buy on Bookshop.org

YOUR STEP 1 OUTCOME

By the end of this step (going through the chapters + toolkit), you should have:

  • 10 potential problems your expertise could help solve

  • A clear idea of who experiences each problem

  • The situation and outcome behind each problem

  • An initial understanding of why each problem may matter

  • A hypothesis about how your expertise could help

You’ve moved from: I have expertise.

to: I can see potential problems my expertise could help solve.

These are hypotheses, not validated opportunities yet.

Ready to turn your expertise into problem opportunities?

Use the EVUNN Finding Problems Worth Solving Toolkit to work through the questions, organize your ideas, and turn your expertise into a structured list of potential problems.

 

🔒 Unlock the toolkit and complete Step 1 →

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

That takes us to step 2.

The question we are now trying to answer is:

What is actually driving the customer’s decision to seek a solution?

Once you understand that, you can begin looking at the problem from the customer’s side, not yours so you can create a solution they want to pay for.

GO TO STEP 2
faceless YouTube channel ideas
CategoriesBusiness Ideas Starting a BusinessBy Evunn

15 Best Faceless YouTube Channel Ideas to Make you Money

 

Looking for how to start a YouTube business but prefer staying off-camera? Here’s a comprehensive list of faceless YouTube channel ideas along with the necessary skills and tools for each concept. 

Whether you’re a master editor or a storytelling genius, there’s something here for everyone. 

So, if you have been longing to start a YouTube channel to make money and you are asking: what YouTube channel should I start or which YouTube niche is the most profitable, here is my answer.

Starting a YouTube channel is just like starting a business except you are just doing it for fun. So, I will advice you start a channel in the area you have interest.

Managing a YouTube channel is HARD WORK, just like any other business. You need consistency and hard work to be able to grow a channel that will make you money. A lot of people who are putting in the work are making lots of money on YouTube EVERYDAY and you can too.

Listed below are popular faceless YouTube channel ideas, how you can start and the tools you need to make the job easier. 

So, check them out and get inspired to start your own channel without ever showing your face!

 

Table of Contents

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Benefits of a Faceless YouTube Channel

  • Creating a faceless channel is hassle-free!
  • You’ll save on expensive equipment like cameras, lights, and microphones.
  • No need to fret about camera shyness!
  • You can steer clear of unwanted attention from family, friends, and colleagues

Faceless YouTube Channel Ideas

What is the best niche for a faceless YouTube channel? Listed below are the most popular niches. So, pick one that most interests you and hit the ground running.

 

Motivational YouTube Video Channel

A lot of people are looking for inspiring and motivational videos on YouTube. If you have interest in this area, you can be a source of inspiration to many and make money while doing that.

Provide videos of  inspiring quotes, inspiring speeches etc.

Here are a list of motivational faceless YouTube video content ideas:

1. A channel dedicated to delivering daily doses of inspiration, motivation, and positivity through uplifting quotes, stories of success, motivational interviews, and actionable advice to pursue their dreams fearlessly and encouraging messages.

2. Start a channel that empowers viewers to transform their lives and reach their full potential with a channel that offers tools and resources for personal growth, self-improvement, and empowerment.

3. You may also start a channel that focuses on the power of mindset and explore topics such as growth mindset, resilience, self-belief, and overcoming obstacles to unlock personal and professional success.

Example of a faceless motivational YouTube channel:

Channel by: BenLionelScott  | Subscribers: 3.15M  | 72M Views

How to Earn Money with motivational YouTube channels:

1. Affiliate marketing: Recommend personal development books in your video description and add your affiliate link

2. YouTube ads: Allow YouTube to run ads on your channel when your channel gets enough subscribers and views.

3. Sell your products: Add a link to your related product to the video description.

 

Cooking or Recipe YouTube channels

faceless YouTube channel dedicated to bringing delicious recipes and cooking techniques to food enthusiasts without the need for on-camera appearances. This channel focuses on high-quality visuals and clear, concise instructions to make cooking accessible and enjoyable for everyone.

Content Format:

  1. Recipe Demonstrations:

    • Step-by-step walkthroughs of various recipes, from simple weeknight dinners to elaborate holiday feasts.
    • Focus on close-up shots of ingredients, cooking processes, and final dishes to ensure viewers can easily follow along.

  2. Cooking Tips and Techniques:

    • Short videos highlighting essential cooking tips and techniques, such as knife skills, cooking methods, and ingredient preparation.
    • Use slow-motion and detailed visuals to clearly demonstrate each step.

  3. Themed Cooking Series:

    • Create series around specific themes, such as “Quick and Easy Weeknight Meals,” “Healthy Cooking,” “World Cuisine,” or “Baking Basics.”
    • Each series can have a playlist for viewers to easily find related content.

  4. Ingredient Spotlights:

    • Videos focusing on specific ingredients, showcasing their versatility, preparation methods, and recipe ideas.
    • Include fun facts, nutritional information, and storage tips.

  5. Collaborations and Guest Recipes:

    • Feature recipes from guest chefs or home cooks, with voiceovers explaining the process.
    • Collaborate with other food channels for cross-promotion and diverse content.

Channel by: Hearty & Tasty  | Subscribers: 1.33M  | 5.5M Views

How to Monetise this kind of channel

1. Affiliate marketing: Recommend kitchen tools, gadgets, and ingredients in your video descriptions. Earn a commission when viewers purchase products through your links.

2. Ad Revenue: Once your channel meets YouTube’s eligibility requirements (1,000 subscribers and 4,000 watch hours in the past 12 months), you can apply for the YouTube Partner Program. This allows you to earn money from ads displayed on your videos.

3. Sell recipe books or cook books, train people on how to cook (live class or online course). Add a link to your course or book on your description and use YouTube to drive traffic to where you are selling it.


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Top 5 or Top 10 YouTube channels

People love watching Top 5 and Top 10 videos which helps them make quick purchase or life decisions.

Whether it’s the Top 5 best mobile games for kids or the Top 10 ways to earn money online, these videos offer an engaging blend of education and entertainment.

Typically, the lists are presented in ascending order to keep viewers hooked, eagerly awaiting the top item.

Channel by: Top 5 Picks  | Subscribers: 197k  | 57k Views

How to Monetise this kind of channel

1. Affiliate marketing: Recommend the products in your top picks and add your affiliate link in the video description.

You earn commission when someone clicks on those links and buy the product.

2. Google Adsense: Enable YouTube ads to earn revenue from ads when people watch your channel content. 

Folk Tale/Story YouTube Channels

Dive into the myths, legends, and folklore from cultures around the world, unraveling the stories behind ancient myths, legendary creatures, and mythical heroes.

The channel will blend storytelling, illustrations, and cultural analysis to explore the timeless themes found in folklore.

Content Format:

1. Regional Folklore Showcase: Explore the diverse folklore traditions of different regions across Africa, from West African Yoruba myths to East African Maasai legends and Southern African San stories.

 Highlight the unique characteristics and storytelling styles of each culture.

2. Ancestral Spirits and Deities: Introduce viewers to the pantheon of African gods, goddesses, and spirits worshipped in traditional religions. 

Share myths and stories that depict their powers, attributes, and interactions with humans.

3. Animal Fables and Moral Tales: Retell classic African animal fables and moral tales featuring clever animals like the hare, the tortoise, and the cunning spider Anansi. 

Uncover the moral lessons and cultural values embedded in these timeless stories.

4. Epic Hero Journeys: Narrate epic hero journeys and quest narratives from African mythology, featuring legendary figures such as Sundiata Keita of Mali, Queen Makeda of Sheba, or the trickster god Eshu.

 Follow their adventures and trials as they confront challenges and foes.

5. Creation Stories and Origin Myths: Share creation stories and origin myths from African cultures, exploring the cosmological beliefs and mythological narratives that explain the origins of the universe, humanity, and natural phenomena.

6. Supernatural Beings and Creatures: Unravel the mysteries of African folklore by introducing viewers to a variety of supernatural beings and mythical creatures, including shape-shifters, water spirits, forest guardians, and ancestral ghosts.

7. Cultural Festivals and Traditions: Spotlight cultural festivals, rituals, and storytelling traditions from different African communities, such as the storytelling festivals of the Dogon people in Mali or the masquerade performances of the Igbo people in Nigeria.

8. Contemporary Adaptations: Showcase modern interpretations and adaptations of African myths and legends in literature, art, film, and popular culture.

 Discuss how ancient stories continue to inspire and influence contemporary storytelling.

 
You can use Leonard AI to create realistic images for this video channel.

Channel by: African Folktales  | Subscribers: 4.13k  | 123k Views

How to Monetise this kind of channel

1. Affiliate marketing: Recommend story books books

2. Google Adsense: Allow YouTube to run ads on your channel

3. Sell story books.

 

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Productivity Hacks YouTube Channels

Start a YouTube channel dedicated to helping viewers optimize their time, enhance their efficiency, and achieve their goals through practical productivity hacks and strategies. 

The channel offers valuable tips, tools, and techniques to boost productivity in both personal and professional life.

Content Format:

  1. Tutorial Videos:

    • Step-by-step guides on using productivity tools and apps (e.g., Trello, Notion, Todoist).
    • Detailed walkthroughs on setting up productivity systems like GTD (Getting Things Done) or the Pomodoro Technique.

  2. Listicles and Tips:

    • Top 10 productivity hacks for students, professionals, or entrepreneurs.
    • Quick tips for managing time, reducing distractions, and staying focused.

  3. Deep Dives and Case Studies:

    • In-depth analysis of productivity methods and frameworks.
    • Case studies of successful people and how they manage their time.

  4. Animated Explainers:

    • Short, engaging animations explaining complex productivity concepts.
    • Visual storytelling to illustrate the benefits of different productivity techniques.

  5. Routine and Workflow Showcases:

    • Examples of effective daily routines and workflows.
    • “A Day in the Life” style videos showcasing productive habits.

  6. Interviews and Collaborations:

    • Interviews with productivity experts and thought leaders.
    • Collaborative videos with other productivity-focused YouTubers.

Channel by: Iman Gadzhi  | Subscribers: 4.83 M  | 1 M Views

How to Monetise this kind of channel

1. Affiliate marketing: Partner with companies that offer productivity tools and apps (e.g., Trello, Notion, Todoist). Share affiliate links in your video descriptions and earn commissions on sales generated through your links.

2. Enable Monetization: Once your channel meets YouTube’s Partner Program requirements (1,000 subscribers and 4,000 watch hours in the past 12 months), you can enable monetization to start earning from ads.

3. Sponsorships and Brand Deals:  Collaborate with brands to create sponsored videos where you highlight their products or services. Ensure the brands align with your channel’s focus on productivity.

4. Branded Merchandise: Create and sell branded merchandise such as productivity planners, notebooks, calendars, and motivational posters. Use platforms like Teespring, Spreadshirt, Etsy or Merch by Amazon.

5. Digital Products: Sell digital products like printable productivity worksheets, templates, and eBooks. Use platforms like Gumroad or Amazon for digital downloads.

6. Create Courses: Develop online courses or workshops on productivity strategies and techniques. Use platforms like Udemy, Teachable, or Skillshare to host and sell your courses.

7. YouTube Memberships: Enable channel memberships where subscribers can pay a monthly fee for exclusive content, early access to videos, behind-the-scenes footage, and other perks.

8. Personal Coaching: Offer one-on-one productivity coaching sessions, helping clients improve their time management, organization, and efficiency.


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DIY (Do it yourself) Tutorial Channel

Create inspiring do-it-yourself (DIY) tutorials. From crafting and home decor to fashion and beauty, this channel offers step-by-step guides and innovative ideas for viewers to unleash their creativity and transform ordinary materials into extraordinary works of art.

Content Format:

1. Crafting Tutorials: Explore a wide range of crafting projects, including paper crafts, scrapbooking, knitting, crochet, sewing, and more. 

Each tutorial provides detailed instructions, tips, and techniques for creating beautiful handmade items.

2. Home Decor DIYs: Revamp your living space with DIY home decor projects, such as wall art, decorative pillows, furniture makeovers, and seasonal decorations. 

Learn how to personalize your home with style and flair on a budget.

3. Fashion and Accessories: Elevate your wardrobe with DIY fashion and accessory tutorials, including clothing alterations, jewellery making, handbag customization, and shoe embellishments. 

Express your unique sense of style with handmade fashion statements.

4. Upcycling and Recycling: Embrace sustainability and creativity with upcycling and recycling projects that transform everyday objects into new and useful creations. 

Discover innovative ways to repurpose old materials and reduce waste.

5. DIY Gifts and Greeting Cards: Show your loved ones you care with heartfelt DIY gifts and handmade greeting cards for every occasion. 

Get inspired by personalized gift ideas and creative card-making techniques.

6. Beauty and Self-Care DIYs: Treat yourself to DIY beauty and self-care tutorials, including homemade skincare products, natural cosmetics, bath bombs, and aromatherapy candles. 

Pamper yourself with luxurious spa treatments at home.

7. Holiday and Seasonal Crafts: Celebrate holidays and seasons with festive DIY projects and decorations, from Halloween costumes and Christmas ornaments to Easter crafts and summer party essentials. 

Bring joy and cheer to every occasion.

8. DIY Organization Solutions: Streamline your life with DIY organization solutions for your home, office, and personal life. 

Learn how to declutter, organize, and optimize your space with creative storage hacks and organizing tips.

Channel by: Digital Sat Pro  | Subscribers: 196k  | 1.3M Views

How to Monetise this kind of channel

1. Affiliate marketing: Recommend courses of where to buy raw materials for the crafts

2. Google adsense: Allow Youtube to run ads on your channel

3. Sell finished craft products and courses on how to make more crafts

Product Tutorial Videos

Are you passionate about tech and gadgets but prefer staying behind the camera?

Start a YouTube channel dedicated to providing detailed and easy-to-follow tutorials on various tech products, gadgets, and software.

The aim is to help viewers understand and utilize their tech products to their fullest potential through step-by-step guides and comprehensive reviews.

Content Format:

  1. Unboxing and Setup Guides:

    • Unboxing Videos: Showcase what’s inside the box and give first impressions.
    • Setup Guides: Provide step-by-step instructions to help viewers get started with their new products.

  2. How-To Tutorials:

    • Feature Tutorials: In-depth guides on specific features of tech products.
    • Tips and Tricks: Share lesser-known tips to maximize product functionality.

  3. Product Comparisons:

    • Side-by-Side Comparisons: Compare similar products, highlighting their pros and cons.
    • Recommendation Videos: Suggest products based on specific user needs and preferences.

  4. Software Walkthroughs:

    • Interface Tours: Walk viewers through software interfaces, explaining functionalities.
    • Task Tutorials: Guide viewers on how to complete specific tasks using the software.

  5. Troubleshooting and FAQs:

    • Common Issues: Identify common issues and provide troubleshooting steps.
    • FAQ Videos: Answer frequently asked questions and offer practical solutions.

Channel by: Sassyin Korea  | Subscribers: 430K  | 9.6M Views

How to Monetise this kind of channel

1. Affiliate marketing: Recommend the product you are unboxing by adding your affiliate link for the product in the video description

2. Google Adsense: Enable Google ads on your YouTube channel.

 

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Gaming Video channel

If you love gaming and would like to make money off your skill, create a YouTube channel dedicated to providing high-quality gaming content without the need for on-camera appearances.

The channel focuses on gameplay, tutorials, reviews, and tips to help viewers improve their gaming skills and stay updated with the latest in the gaming world.

Content Format:

  1. Gameplay Walkthroughs:

    • Full Game Playthroughs: Record and commentate entire game playthroughs, providing tips and strategies.
    • Level Guides: Create detailed guides for specific levels or missions.

  2. Game Reviews and First Impressions:

    • Game Reviews: Provide in-depth reviews of newly released games, discussing gameplay, graphics, story, and overall experience.
    • First Impressions: Share your initial thoughts and reactions to newly released or upcoming games.

  3. Tips and Tricks:

    • Strategy Guides: Offer advanced strategies and tips for popular games.
    • Top 10 Lists: Create lists of the best weapons, characters, strategies, etc.

  4. Let’s Play Series:

    • Series Playthroughs: Record episodic content of popular games, with engaging commentary.
    • Collaborative Let’s Plays: Collaborate with other gamers for multiplayer game content.

  5. News and Updates:

    • Gaming News: Cover the latest news and updates in the gaming industry.
    • Patch Notes and Updates: Discuss new game patches, updates, and what they mean for players.

Channel by: Anshu Bisht| Subscribers: 6.01M  | 642.992M Views (in just 10 hours!)

How to Monetise this kind of channel

1. YouTube Partner Program

  • Enable Monetization: Once your channel meets YouTube’s Partner Program requirements (1,000 subscribers and 4,000 watch hours in the past 12 months), you can enable monetization to start earning from ads.

2. Super Chat and Super Stickers

  • Live Streaming: During live streams, viewers can purchase Super Chats and Super Stickers to highlight their messages and support your channel. This feature is available once your channel is monetized and you’re live streaming.

3. Channel Memberships

  • Membership Tiers: Offer channel memberships where subscribers can pay a monthly fee for exclusive content, badges, emojis, and other perks. Create different membership tiers with varying levels of benefits.

4. Affiliate Marketing

  • Gaming Gear and Accessories: Partner with companies that sell gaming gear, accessories, or digital products. Share affiliate links in your video descriptions and earn commissions on sales generated through your links.
  • Game Sales: Promote game sales through affiliate programs from platforms like Amazon, Green Man Gaming, or Humble Bundle.

5. Sponsorships and Brand Deals

  • Sponsored Content: Collaborate with brands to create sponsored videos where you highlight their products or services. Ensure the brands align with your channel’s focus on gaming.

6. Merchandise Sales

  • Branded Merchandise: Create and sell branded merchandise such as t-shirts, hoodies, posters, and mugs. Use platforms like Teespring, Spreadshirt, or Merch by Amazon.
  • Digital Products: Sell digital products like game guides, eBooks, or custom game mods. Use platforms like Gumroad or Etsy for digital downloads.

7. Online Courses and Coaching

  • Gaming Skills: Offer online courses or one-on-one coaching sessions to help others improve their gaming skills. Use platforms like Udemy, Teachable, or Skillshare to host and sell your courses.
  • Streaming Setup: Provide coaching on how to set up and grow a gaming channel or stream effectively.

9. Ad Revenue from Other Platforms

  • Repurpose Content: Share your YouTube videos on other monetizable platforms like Facebook, Instagram (IGTV), and LinkedIn to generate additional ad revenue.
  • Short-Form Content: Create and monetize shorter gaming tips on platforms like TikTok and Instagram Reels.

10. Gaming Tournaments and Events

  • Host Tournaments: Organize and host online gaming tournaments with entry fees and sponsorships. This can also drive traffic to your channel.
  • Live Events: Host live gaming events or participate in gaming expos and conferences, monetizing through ticket sales, sponsorships, and live streaming donations.
 
 

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Language Learning Video channel

Create a YouTube channel dedicated to teaching languages like English, French, Spanish, Igbo or other local language through engaging, high-quality content that helps viewers learn and practice new languages effectively. 

The channel offers lessons, tips, and resources for learners of all levels, from beginners to advanced.

Content Format:

  1. Grammar and Vocabulary Lessons:

    • Short Lessons: Create short, focused videos on specific grammar rules or vocabulary themes (e.g., colors, food, travel).
    • Thematic Vocabulary: Videos covering vocabulary for specific situations or themes, such as traveling, shopping, or business.

  2. Pronunciation Guides:

    • Phonetic Lessons: Teach the correct pronunciation of letters, words, and phrases using phonetic symbols and examples.
    • Accent Training: Provide tips and exercises to help learners acquire the correct accent and intonation.

  3. Conversation Practice:

    • Dialogues: Record dialogues for different scenarios (e.g., at a restaurant, meeting someone new) and break them down for learners.
    • Role-Playing Exercises: Offer role-playing scenarios that viewers can practice along with.

  4. Cultural Insights:

    • Cultural Context: Create videos explaining cultural nuances and customs associated with the language being taught.
    • Language in Context: Show how the language is used in real-life situations, including idiomatic expressions and slang.

  5. Language Learning Tips:

    • Study Tips: Share effective study techniques and resources for language learning.
    • Motivational Videos: Encourage learners to stay motivated and consistent in their language studies.

Channel by: Kids Songs & Nursery rhymes| Subscribers: 1.37M  | 55M Views

How to Monetise this kind of channel

1. Affiliate marketing: Partner with companies that offer language learning tools and resources (e.g., language apps, textbooks, online courses).

Share affiliate links in your video descriptions and earn commissions on sales generated through your links.

Books and Resources Promote language learning books and resources available on platforms like Amazon.

2. YouTube Ad Revenue: Enable Monetization: Once your channel meets YouTube’s Partner Program requirements

3. Sponsored Content: Collaborate with brands to create sponsored videos where you highlight their language learning products or services.

4. Create Courses: Develop online courses on specific aspects of language learning (e.g., grammar, conversation skills). Use platforms like Udemy, Teachable, or Skillshare to host and sell your courses.

5. Private Tutoring: Offer one-on-one or group tutoring sessions for personalized language learning experiences.


Relaxing/Study & Meditation channel

Create a channel dedicated to helping viewers find inner peace, relaxation, and mindfulness through guided meditation and calming content. 

With a variety of meditation practices, relaxation techniques, and mindfulness exercises, this channel aims to promote mental well-being, reduce stress, and enhance overall quality of life.

Content Format:

1. Guided Meditation Sessions: Offer a variety of guided meditation sessions tailored to different needs and preferences, including mindfulness meditation, body scan meditation, loving-kindness meditation, and visualization exercises. 

Each session provides soothing narration and gentle guidance to help viewers relax, focus, and unwind.

2. Breathing Exercises: Introduce viewers to various breathing techniques and pranayama exercises to promote relaxation, reduce anxiety, and improve focus and concentration. 

Teach techniques such as deep breathing, alternate nostril breathing, and box breathing for stress relief and emotional balance.

3. Progressive Muscle Relaxation: Guide viewers through progressive muscle relaxation exercises to release tension, reduce muscle stiffness, and promote physical and mental relaxation. 

Help viewers cultivate body awareness and learn to let go of stress and tension.

4. Nature Sounds and Relaxation Music: Provide immersive experiences with nature sounds, ambient music, and calming soundscapes to create a tranquil atmosphere for meditation and relaxation. 

Curate playlists of soothing sounds, including ocean waves, forest birdsong, rainfall, and gentle instrumental music.

5. Mindfulness Practices: Teach viewers mindfulness techniques and practices for cultivating present-moment awareness, acceptance, and non-judgmental observation.

 Offer mindfulness exercises such as mindful breathing, mindful walking, and body scan meditation to enhance mindfulness skills and cultivate inner peace.

6. Stress Reduction Tips: Share practical tips, strategies, and lifestyle changes for managing stress and promoting mental well-being in daily life. 

Offer advice on stress management, time management, self-care practices, and creating healthy boundaries to support viewers in achieving balance and resilience.

7. Sleep Meditation and Relaxation: Provide guided meditation sessions and relaxation techniques specifically designed to promote restful sleep and alleviate insomnia. 

Help viewers unwind before bedtime, quiet the mind, and prepare for a peaceful and rejuvenating night’s sleep.

8. Gratitude and Affirmations: Foster a positive mindset and emotional well-being with gratitude practices and positive affirmations. 

Lead viewers through gratitude meditation exercises and affirmations to cultivate feelings of gratitude, optimism, and self-love.

Channel by: Goodful  | Subscribers: 1.5M  | 23M Views

How to Monetise this kind of channel

1. Affiliate marketing: Recommend meditation tools

2. Google Adsense: Allow YouTube to run ads on your channel

3. Sell meditation courses, Apps etc.

 

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Historical Story Video channel

Dive into captivating stories from history, bringing to life forgotten events, unsung heroes, and intriguing mysteries from various time periods and cultures. The channel will blend narration, animations, and archival footage to create immersive historical narratives.

Content Format:

1. Mini Documentaries: Produce short, well-researched documentaries focusing on specific historical events, figures, or periods. 

Each video will combine narration with visual elements such as maps, timelines, and animated reconstructions to engage viewers.

2.Historical Mysteries: Explore unsolved mysteries and enigmatic events from history, presenting different theories and evidence. 

Invite viewers to speculate and discuss their own interpretations in the comments section.

3. Behind-the-Scenes: Provide behind-the-scenes looks at historical discoveries, archaeological excavations, and museum exhibits. 

Collaborate with experts to showcase rare artifacts and reveal the stories behind their preservation.

4. Historical Analysis: Offer analytical breakdowns of iconic moments in history, examining their significance and impact on society. 

Use infographics, charts, and diagrams to illustrate key points and facilitate understanding.

5. Personal Stories: Highlight the untold stories of ordinary individuals who lived through extraordinary times, shedding light on their struggles, triumphs, and contributions to history.

6. Historical Debates: Host debates or panel discussions featuring historians, scholars, and enthusiasts debating controversial topics or interpreting conflicting accounts from history.

7. Interactive Quizzes: Create interactive quizzes or trivia games based on historical facts and trivia. Encourage viewer participation and offer rewards or shout outs for correct answers.

8. Virtual Tours: Take viewers on virtual tours of historical landmarks, ancient ruins, and cultural heritage sites around the world. Use 360-degree footage and immersive VR technology to transport viewers to distant locales.

Channel by: Unavailing the Scriptures  | Subscribers: 200k  | 2.2M Views

How to Monetise this kind of channel

1. Affiliate marketing: Recommend history books

2. Google adsense: Allow Youtube to run ads on your channel

3. Sell history books, courses etc.

 


Echos of the Past (historical) Videos

Explore the echoes of history through immersive storytelling, focusing on lesser-known historical events, forgotten civilizations, and cultural phenomena. 

The channel will utilize a combination of narration, animations, and expert interviews to bring the past to life.

Content Format:

1. Lost Civilizations: Investigate ancient civilizations and cultures that have vanished from the historical record, such as the Indus Valley Civilization, the Minoans, or the Olmecs. 

Use archaeological discoveries and expert insights to reconstruct their stories.

2. Epic Journeys: Trace the footsteps of famous explorers, adventurers, and travellers throughout history, from Marco Polo’s journey along the Silk Road to Ernest Shackleton’s Antarctic expedition. 

Combine historical reenactments with maps and animations to illustrate their voyages.

5. Revolutionary Ideas: Examine pivotal moments in the history of ideas, such as the Scientific Revolution, the Enlightenment, or the Industrial Revolution. 

Explore the impact of intellectual movements on society and culture.

4. Forgotten Heroes: Spotlight overlooked figures and marginalized voices from history, including women, minorities, and indigenous peoples. 

Highlight their contributions to shaping historical events and challenging the status quo.

5. Historical Fashion: Explore the evolution of fashion and clothing styles throughout history, from ancient garments to modern trends. 

Use archival images, illustrations, and fashion plates to showcase changing sartorial tastes.

6. Historical Cuisine: Delve into the culinary traditions of different cultures and time periods, uncovering recipes, cooking techniques, and food rituals from antiquity to the present day. 

Recreate historical dishes and explore their cultural significance.

7. Iconic Artifacts: Showcase iconic artifacts and relics from history, from the Rosetta Stone to the Terracotta Army. 

Discuss their historical context, significance, and preservation efforts.

8. Time Travel Experiments: Imagine hypothetical scenarios or alternate histories based on pivotal moments in the past. 

Use speculative fiction and creative storytelling to explore “what-if” scenarios and their potential ramifications.

Channel by: Black Journals  | Subscribers: 438k  | 827k Views

How to Monetise this kind of channel

1. Affiliate marketing: Recommend history books

2. Google adsense: Allow Youtube to run ads on your channel

3. Sell history books, courses etc.

 

 

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Science Experiment Video Channel

If you love science, you can start a YouTube channel dedicated to showcasing fun and educational science experiments. 

The channel aims to make science accessible and engaging for all ages by demonstrating experiments that viewers can try at home or in the classroom.

Content Format:

  1. Simple Science Experiments:

    • Short Demonstrations: Create concise videos (3-5 minutes) demonstrating simple science experiments that viewers can replicate at home using common household items.
    • Step-by-Step Instructions: Provide clear, step-by-step instructions with text overlays and visual demonstrations.

  2. Thematic Experiment Series:

    • Physics, Chemistry, Biology: Develop series focusing on different branches of science (e.g., physics experiments, chemistry reactions, biology projects).
    • Seasonal Experiments: Share experiments related to seasons or holidays (e.g., winter-themed experiments, Halloween science projects).

  3. In-Depth Science Explanations:

    • How It Works: Offer detailed explanations of the scientific principles behind each experiment, using animations and diagrams.
    • Real-Life Applications: Discuss real-life applications and implications of the science demonstrated in the experiments.

  4. Challenge Videos:

    • Experiment Challenges: Create challenge videos where you attempt more complex or large-scale experiments.
    • Viewer Challenges: Encourage viewers to try experiments and share their results, featuring the best ones in your videos.

  5. Collaborations and Guest Appearances:

    • Guest Scientists: Collaborate with other science educators or enthusiasts to demonstrate experiments.
    • Interactive Live Streams: Host live streams where you perform experiments in real-time and answer viewer questions.

Channel by: Nat Geo Kids | Subscribers: 1.i6M  | 281K Views

How to Monetise this kind of channel

1. Enable YouTube ads revenue

2. Affiliate marketing:  Partner with companies that sell science experiment kits and educational materials. Share affiliate links in your video descriptions

3. Sponsored Content: Collaborate with educational brands and science-related companies to create sponsored videos where you highlight their products and services.


Life Hacks Video Channel

Start a YouTube channel dedicated to sharing simple yet effective life hacks that can make everyday tasks easier, save time, and enhance productivity. 

The channel covers a wide range of topics, from household tips and DIY projects to tech tricks and productivity hacks.

Content Format:

  1. Quick Tips and Tricks:

    • Short Videos: Create concise videos focusing on one or two hacks per video (1-3 minutes long).
    • Step-by-Step Guides: Provide clear, step-by-step instructions with text overlays and visual demonstrations.

  2. Compilation Videos:

    • Top 5/Top 10 Lists: Curate lists of the best hacks for specific categories (e.g., Top 10 Kitchen Hacks, Top 5 Travel Hacks).
    • Thematic Compilations: Group hacks by themes such as “Eco-Friendly Hacks” or “Tech Hacks.”

  3. DIY Projects:

    • Detailed Tutorials: Offer in-depth tutorials for DIY projects, showcasing materials needed and step-by-step processes.
    • Before and After: Show the results of the hacks with before and after footage.

  4. Productivity and Organization Hacks:

    • Workplace Hacks: Share tips for improving productivity and organization at work or while studying.
    • Home Organization: Offer hacks for decluttering and organizing different areas of the home.

  5. Seasonal and Holiday Hacks:

    • Seasonal Tips: Provide hacks related to specific seasons (e.g., summer cooling hacks, winter home maintenance tips).
    • Holiday Hacks: Share tips for making holidays more enjoyable and less stressful (e.g., gift wrapping hacks, holiday decoration tips).

Channel by: 5 Minutes Crafts  | Subscribers: 80.6M  | 5.4M Views

How to Monetise this kind of channel

1. YouTube ads revenue

2. Affiliate marketing:  Partner with companies that sell products related to your hacks (e.g., kitchen gadgets, DIY tools).

Share affiliate links in your video descriptions and earn commissions on sales generated through your links.

3. DIY Kits: Sell DIY kits related to your hacks (e.g., home organization kits, DIY project kits).

 


Ambient Nature Soundscapes Video Channel

Create a channel focused on providing high-quality ambient nature soundscapes to help viewers relax, meditate, study, or sleep.

The channel will feature a wide variety of natural environments, such as forests, rivers, beaches, and rain forests, each with its unique soundscape.

Content Format:

1. Nature Scenes: Record high-definition video footage of various natural landscapes without any human presence. 

Focus on capturing the sights and sounds of each environment, including rustling leaves, flowing water, bird songs, and gentle breezes.

2. Soundscapes: Extract and enhance the audio from the video recordings to create immersive 3D soundscapes. 

Use binaural recording techniques to simulate a realistic audio experience, allowing viewers to feel like they’re truly immersed in nature.

3. Seasonal Themes: Curate seasonal playlists featuring nature scenes and soundscapes specific to each season.

 For example, showcase vibrant autumn foliage, serene winter snowscapes, or blooming spring gardens.

4. Special Events: Livestream special events such as meteor showers, lunar eclipses, or sunrise/sunset time lapses accompanied by ambient soundscapes. 

Engage with the audience during these live events through chat or Q&A sessions.

5. Collaborations: Partner with environmental organizations, national parks, or wildlife sanctuaries to feature exclusive footage of protected natural habitats.

 Raise awareness about conservation efforts and promote responsible eco-tourism.

6. Guided Meditations: Occasionally release guided meditation videos that combine calming visuals with soothing narration or mindfulness exercises. 

Help viewers achieve a state of relaxation and inner peace through nature-inspired meditation sessions.

7. Community Engagement: Encourage viewer participation by inviting them to submit their own nature recordings or share their favourite outdoor experiences.

 Feature user-generated content in compilation videos or community spotlights to foster a sense of community.

8. Educational Content: Offer educational videos exploring the science behind natural phenomena, wildlife behaviour, or ecological systems. 

Collaborate with experts in fields such as ecology, biology, or environmental science to provide accurate and informative content.

Channel by: The Guild of Ambience  | Subscribers: 570k  | 18M Views

How to Monetise this kind of channel

1. Affiliate marketing: Recommend meditation tools like ear plugs Or guided meditation Apps

2. Google adsense: Allow Youtube to run ads on your channel

3. Sell your meditation Apps or courses on guided meditation or related things.

 

Do you Want to Grow Your YouTube Channel Faster?

Add your name and email address below to download our Fast YouTube Growth checklist for FREE

 

READ MORE: 385+ Small business ideas you can start today and earn daily income.


YouTube Tools for creatives

People keep asking: what is the best tool to make faceless YouTube videos? What is needed to start a faceless YouTube channel? Which AI tool is best for YouTube videos?

I believe you maybe asking the same questions too. To create a faceless YouTube video, you will need the following:

  1. Channel Art or channel cover picture
  2. Channel profile picture
  3. Thumbnail for each video. An attractive image you use for each video to make it stand out on YouTube
  4. The video script
  5. Voice over or video audio
  6. Images or video clips
  7. Keyword research so your video is easily found
  8. Channel analysis so you know what’s working, what’s not and optimise your channel for growth.

So, here are tools you will need to start and grow a faceless YouTube channel with ease:

1. ChatGPT by Open AI: 

ChatGPT helps you to write your video scripts without stress. All you need is the right prompt. If for example you want to create a motivational video, your prompt could be: 

“I want to create a motivational video for my YouTube channel based on this quote [add the quote]. Write the video script for me. Make it very emotional and persuasive.”

2. Eleven Lab AI text to voice platform: 

Eleven Lab helps you to convert text to a natural human voice. All you need to do is copy your text or script that you just generated with ChatGPT or the one you wrote yourself and paste it in Eleven Lab. 

It converts the text to a human voice in seconds and you download it as the voice for your video. 

No need to waste time doing a voice over yourself or paying someone huge amount of money to do it except you prefer to use your own voice. 

3. Leonard AI Picture generation: 

With Leonard AI, you can generate any kind of picture including realistic painting in seconds for your YouTube videos.

I generated the image below with Leonard AI using this prompt:

“Create an image of a child sitting in front of a hut looking happy in an African village setting. Realistic painting.”

You can generate any kind of image with Leonard AI by telling it exactly what you want created in form of a prompt.

YouTube tools

4. Canva:

You can use canva to create your YouTube thumbnails, channel art and channel profile picture yourself.

If you don’t want to create these things yourself or you don’t have the time to create professional thumbnails that make your videos stand out from the crowd with higher click through rates, you should consider using freelance designers at Fiverr who have mastered the art so you can focus on finding the right content and growing your channel.

Pexels:

5. Pexels offers free stock pictures and videos you can use to create your videos. If you prefer not to generate your video with AI, or create your videos yourself, you can download free images or videos and use them to create your YouTube videos.

6. Capcut:

Capcut is a video editor.You can download it from Google play store. 

This is what you need to put the videos or images and voice together to get your full YouTube.

7. Genmo AI: 

Genmo ai helps you to create stunning videos from text or images with AI

7. VidiQ:

VidiQ will analyse your YouTube channel data and tells you what you need to do to grow your Youtube channel. It will even show you keywords you should use to outrank your competitors on YouTube.

8. Google Trends:

Use Google trends to find trending keywords people are searching for related to your channel topic and make posts about them to drive more traffic to your channel. 

You can also use Google keyword search tool called Google keyword planner to find keywords you will add to your video descriptions to gain more traffic. Google keyword planner and Google Trends are free tools.

SEMrush is also a great tool for researching and finding keywords that will help rank your YouTube channel and help people find your channel faster.

SEMrush has a free plan, but if you want more premium resources, you will need to pay, but you can start with the free plan.

9. Screen recording software

If your YouTube channel is focused on creating tutorial videos (like a video about how to use a tool), you will need a screen recorder like screencast to record your screen.

10. Camera

You will need a camera if you want to record a DIY (do it yourself ) video like how to make a dress etc. You won’t need to show your face as your camera will focus only on what you are teaching.

You can use a digital camera or your phone camera for this purpose. To record a professional video, you will need a tripod stand, a ring light for clear videos and microphone for clear audio.

11. Audacity: Audacity is a free audio editing software that will help you make quality audio for your YouTube videos.

12. Animation tool: if you plan to create a historical YouTube channel, you will need an animation tool like Animaker,Adobe animate,Blender, Moho to help with explaining what has happened in the past.

13. Gaming Recording Equipment: (If your channel is focused on gaming)

    • Capture Card: Elgato Game Capture HD60 S+ or similar for recording console gameplay.
    • Screen Recording Software: OBS Studio, Fraps, or ShadowPlay for recording PC gameplay.

  2. Audio Equipment:

    • Microphone: High-quality microphone (e.g., Blue Yeti, Rode NT-USB) for clear commentary.
    • Headset: Good gaming headset for immersive sound and communication.


Skills you need to create and run a successful faceless YouTube channel and make money

YouTube channel ideas without showing face

1. Script writing with  AI prompts

How to write prompts that will help you in crafting compelling and relatable scripts that resonate with viewers.

2. Basic video editing

Basic knowledge of video editing using Capcut or any other video editing software or App.

3. Research and content curation

 Ability to research and curate inspiring stories, quotes, and success strategies. Keeping up-to-date with trends and topics that interest your audience.

4. Basic design skills

Basic design skills to create engaging thumbnails, overlays, and other visual elements. Familiarity with design software like Adobe Photoshop, Illustrator, or Canva.

5. YouTube SEO (search engine optimisation)

Knowledge of YouTube SEO to optimize video titles, descriptions, and tags for better visibility. 

6. Video recording skills

You will need video recording skill if your Youtube channel is about DIY videos or any kind of video that you can’t get using AI tools.

7. Social media management & marketing

Understand how to use social media marketing to promote your videos and grow your audience. Know how to manage and engage with your audience across various social media platforms. Build a community and foster relationships with viewers and followers.

8. Empathy and emotional intelligence

Understand your audience’s emotions and needs. Connect with viewers on a deeper level and provide genuine support and encouragement.

9. Consistency and Time Management

Consistently produce and upload content to build and maintain audience interest.

Without consistency, you won’t make much money with your YouTube channel.

You also need effective time management to balance content creation with other responsibilities.

10. Analytical Skills

Use YouTube Analytics tool like VidiQ to track performance and understand viewer behaviour.

Analysing your channel data helps you in making data-driven decisions to improve content and grow your channel

11. Stay adaptable

Stay adaptable and open to learning new skills and techniques.

Continuously improve your content based on feedback and changing trends.

12.Interviewing:

If you want to create a historical YouTube channel, you will need the ability to conduct interviews with historians, archaeologists, and other experts to provide insights and context for historical topics.

 

 

Conclusion

There you have it. I hope you have been able to get an idea from our list of faceless YouTube channel ideas.

Creating a faceless YouTube channel offers a unique and accessible way to share your passions, skills, and knowledge without the pressure of being on camera. 

Whether you’re delving into history, storytelling, product unboxing, DIY tutorials, meditation, or motivational content, there’s a niche for every interest and talent. 

By leveraging the right skills and tools, you can produce high-quality, engaging videos that resonate with your audience and grow your channel. 

Embrace the opportunities that come with faceless content creation and start your YouTube journey today, knowing that your creativity and voice can inspire and connect with viewers around the world.

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small business ideas in Nigeria
CategoriesBusiness Ideas Starting a BusinessBy Evunn

385+ Small Business Ideas in Nigeria – Daily Income

Welcome to our guide to small business ideas in Nigeria, where the possibilities are as boundless as your imagination. 

If you are looking for daily income business ideas or most profitable business ideas in Nigeria, this guide is for you.

So, get ready to tap into your passions, unleash your potential, and carve out your own slice of success in the vibrant heart of Africa. 

This isn’t just about business; it’s about turning your dreams into reality. Let’s make it happen together.

The best way to find novel business ideas is to brainstorm or think of ways you can satisfy other people’s needs or solve their most pressing problems.

Countless times, people ask: how do I come up with  a business idea? How do I find out what business to start? How do I start a business if I don’t have an idea? And they go on and on.  

I assume the reason you are reading this post is because you are asking the same or related questions too.

To find business ideas that are capable of  disrupting industries, do the following:

1. Ask: is there an easier way? 

One way to find a business idea is to ask yourself ,“what task can I make easier?” What makes a business a business, is its ability to solve a customer’s pressing problem or provide for a customer’s needs. 

Think of how to create a product that makes a customer’s life easier. 

2. Ask: Can I make this more accessible?

There are a lot of products and services that are not easily or readily available in the market to most people who need them.

For example Tosin Eniolorunda, founder of Moniepoint MFB discovered that the traditional banks where not reaching a lot of people especially those in rural or less developed areas.

 Millions of people could not have access to banking services. They introduced POS services and spread it into the rural areas faster than the traditional banks could. 

They even made it possible for those with just a phone and phone number to access banking services; helping business growth.

3. Ask: What can I improve about this?  

There is always something to improve about any product or service that is already in existence.

Think of companies you love their products and imagine how you could improve their delivery process, or take it to a location it does not exist in yet, or make it cheaper for the rest of the masses, or improve the customer experience etc.

Remember, Uber company that is worth billions of dollars today, did not start with an entire new business idea. It just improved on what already existed; taxi business, and made it more accessible and convenient. Uber radically changed the way taxi service business is delivered.

Now, you know how to find a business idea. Below, are a list of business ideas for your inspiration.

Table of Contents

Agricultural business ideas



Money Making Agriculture Business Ideas

Discover opportunities in Nigeria’s agricultural sector with our exclusive guide to lucrative business ideas in the agricultural sector. 

These ideas are based on products that are in high demand and would help you start a profitable agricultural business in Nigeria.

  1. Poultry farming (chicken, turkey, and duck)
  2. Fish farming (tilapia, catfish, and carp)
  3. Crop cultivation (such as maize, rice, cassava, and vegetables)
  4. Snail farming
  5. Pig farming
  6. Beekeeping and honey production
  7. Livestock farming (cattle, goats, and sheep)
  8. Greenhouse farming or growing crops in an enclosed environment. Less land space, more yield.
  9. Agro-processing (processing agricultural products into value-added goods)
    10. Hydroponics (growing crops without soil) and aquaponics farming (growing of fish in a closed environment and feeding hydroponic crops with aquaculture water).
  10. Mushroom cultivation, including exotic varieties like oyster and shiitake mushrooms
  11. Hydroponic vegetable farming for high-yield, soil-less cultivation
  12. Snail processing and packaging for export markets
  13. Organic fertilizer production using composting techniques
  14. Aloe vera farming for skincare and medicinal products
  15. Bamboo cultivation for construction materials and eco-friendly products
  16. Vermicomposting business producing organic fertilizer from earthworms
  17. Exotic fruit orchard specializing in fruits like dragon fruit, passion fruit, and star fruit
  18. Medicinal herbs and botanicals cultivation for herbal remedies and supplements
  19. Agro-tourism farm offering tours, educational workshops, and farm stays to tourists, school children
  20. Plantain plantation
  21. Goat dairy farm producing cheese, yogurt, and milk products
  22. Egg production from chicken and quails
  23. Organic vegetable subscription box service delivering fresh produce to customers’ doorsteps
  24. Greenhouse farming of exotic flowers for local and export markets
  25. Herbs and spices cultivation for culinary and medicinal purposes
  26. Beekeeping and honey production, including value-added products like beeswax candles and royal jelly
  27. Indigenous poultry farming, focusing on native chicken breeds for meat and eggs
  28. Agro-processing facility for turning raw agricultural products into packaged goods, such as fruit jams, sauces, and snacks (coconut chips, plantain chips, packaged dry pap etc.)
  29. Integrated pest management consultancy offering eco-friendly solutions to farmer
what Agriculture business can I start


More Agriculture Business Ideas

 
  1. Dairy processing plant producing cheeses and dairy products and selling to diary companies
  2. Agricultural equipment rental services for small-scale farmers
  3. Plant propagation business specializing in cloning and breeding of high-yield crop varieties and selling to farmers
  4. Commodity trading consultancy assisting farmers in marketing their produce effectively.
  5. Soil testing and analysis services to help farmers optimize their soil fertility and crop yields.
  6. Agricultural insurance brokerage, providing risk management solutions to farmers.
  7. Organic pest control product manufacturing using natural and eco-friendly ingredients.
  8. Seedling nursery specializing in high-quality seedlings for various crops and selling to farmers for more yield.
  9. Agricultural drone services for aerial monitoring, mapping, and crop spraying.
  10. Livestock feed manufacturing using locally sourced ingredients.
  11. Soil erosion control and land reclamation services.
  12. Agricultural biotechnology research and development for crop improvement.
  13. Farm equipment repair and maintenance services.
  14. Agricultural waste recycling and bio-energy production. Producing renewable energy from recently living organic materials via fermentation process to produce transportation fuel, heat electricity, cooking gas etc
  15. Agro-consulting firm providing advisory services on sustainable farming practices and market trends.
  16. Providing agritourism accommodation, such as farm stays, guesthouses, or eco-lodges.
  17. Organic fertilizer production using composting methods and organic waste materials and selling to farmers.
  18. Providing livestock genetics and breeding services for improved animal genetics and productivity.
  19. Agricultural supply chain management services to optimize logistics and distribution.
  20. Precision livestock farming technology solutions for monitoring animal health and behaviour.
  21. Aquaculture consultancy services for sustainable fish farming practices.
  22. Agricultural education and training centre offering courses, workshops, and certifications for aspiring farmers
  23. Start a fruit tree plantation like mango, paw paw, cashew, oranges etc.
  24. Grow bitter kola for the export market. Bitter cola is in hot demand in the export market
food beverage business ideas in Nigeria

Food and beverage businesses

Most people keep asking: which food business is most profitable? What food items sell fast in Nigeria? What food is easy to sell and so on.  

The simple answer is, every food sells as long as there are human beings who eat it. 

Here are listed food and beverages business ideas that will make you money.

  1. Start a restaurant or an eatery
  2. Fast food joint (such as burger or pizza outlets)
  3. Food catering services for events and parties
  4. Bakery and confectionery (including bread, pastries, and cakes)
  5. Smoothie and juice bar
  6. Start an ice cream parlour selling different types of ice creams and flavours
  7. Plantain chips and snacks production
  8. Bottled water production and distribution
  9. Tea and coffee shop
  10. Local delicacies or street food vending like abacha,  Akara (bean cake), okpa (bambara nuts flour), chin-chin,  moi-moi (beans pudding), snacks
  11. Pap production
  12. Kuli-kuli production business
  13. Speciality food store focusing on organic, health-conscious, or gourmet product
  14. Spice and seasoning production and packaging
  15. Fruit and vegetable retail outlet
  16. Yogurt and smoothie production
  17. Nutritional supplements and health foods store
  18. Soup and stew preparation and delivery services for busy mums and bachelors
  19. Exporting ready made Nigerian Soup and stew to Nigerians living in diaspora
  20. Catering for corporate events, weddings, and other special occasions
  21. Online food delivery platform or meal kit service
  22. Dessert bar or cafe specializing in cakes, pastries, and desserts
  23. Niche food products such as gluten-free, vegan, or keto-friendly snacks
  24. Food preservation and packaging business (e.g., dried fruits, pickles, jams)
  25. Artisanal chocolate or candy making
  26. Food blogging, vlogging, or social media influencer focusing on culinary content
  27. Cooking classes and culinary workshop
  28. Food franchise opportunities with established brands in the Nigerian market
  29. Food waste recycling and composting services
 
READ MORE: How to make zobo drink for sale: A complete guide for a successful zobo drink business
 
Food business ideas


More Food and Beverage Business Ideas

  1. Mobile food vending carts for snacks or street food
  2. Popcorn production in different flavours
  3. Personal chef
  4. Cooking classes for kids and newly married women
  5. Food condiments/grocery store
  6. Catering equipment rental business
  7. Become a food influencer on social media or Youtube helping food brands sell their products
  8. Cookbook author. Author a cook book to help people who don’t  know how to cook different dishes 
  9. Restaurant consulting services. Teach restaurant owners how to run successful restaurant business
  10. Food gift basket business.Put together fruits and snacks, chocolates, cakes etc in baskets and have people buy and use it as gift to others
  11. Nutrition coach. Teach people about the kind of nutrition they need for a healthy body or to be in shape or to manage sickness like diabetes.
  12. Start a wine shop or bar
  13. Delivery only restaurant. Setup a restaurant that cooks and only delivers food to customers to their homes and offices
  14. Start selling food packaging materials for other brands especially online retailers. You can also offer to help them package it 
  15. Pet food business. Sell food for dogs, cats etc
  16. Food product branding and design services
  17. Food wholesaler. Sell wholesale
  18. Cooking YouTube channel
  19. Meat processor. Turn large chunks of meat into tiny meats and sell to fast food restaurants and pastry businesses
  20. Tigernut production and retail business
  21. Packaged spice production business
  22. Kunu production and retail business
  23. Yam flour processing
  24. Tomato paste production
  25. Biscuits manufacturing business
  26. Rice flour milling business and retail to businesses making pastries, noddles etc.
  27. Provide a food storage facility to farmers for a fee
  28. Custard production
  29. Palm oil production and retail or palm oil packaging and retail
  30. Potato chips production
 Want to register your business? Find out all you need to know here.

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More Food Business Ideas

  1. Cassava processing. Process cassava into garri, cassava flour, starch etc.
  2. Retail of popular soft drink brands 
  3. Food processing equipment retail 
  4. Food processing equipment leasing to businesses who can’t afford to buy equipment like automated sealing machines. Provide a facility where they can come and you help them process, package their products for sale.
  5. Chili pepper powder production and retail
  6. Start a barbecue shop providing barbecue fish and meat for parties and individuals
  7. Sales of allergy friendly food
  8. Create an online foodie community and allow members share recipes with each other
  9. Open a vegan restaurant that uses only plant based ingredients to cook for people who don’t eat meat. 
  10. Cold storage facility or cold room business. Build a cold room and charge others to preserve their food
  11. Launch a food mobile App that helps people find recipes, restaurants, fast food joints etc.
  12. Ice block production and distribution to events and hawkers
  13. Frozen food retail business like fish, chicken, prawn, beef
  14. Beef production, packaging and retail business. Cut meat into sizeable chunks, package, brand and supply stores, restaurants and homes
  15. Egg production and distribution business
  16. Honey production
  17. Tea shop where you sell all kinds of tea products
  18. Food photographer for restaurants and online food retail businesses
  19. Restaurant reviewer. Helping people make a choice as to which restaurant to use
  20. Food recipe blogger
  21. Baby food production business like healthy snacks, cereals etc.
  22. Zobo drink production
  23. Cheese production and distribution
  24. Meal prep and delivery services for busy individuals or families
  25. Frozen yogurt or ice cream truck for events and gatherings

  26. Mocktail bar catering non-alcoholic beverages for parties and events

  27. Food subscription boxes featuring curated products or meal kits

  28. Food tourism and culinary tours showcasing local cuisine and culture

  29. Speciality spice blends and seasonings for home cooks and chefs

  30. Ethnic fusion cuisine restaurant combining flavours from different cultures

  31. Bread baking and delivery service

  32. Craft beer brewing and taproom supply for events

  33. Exotic fruit purple mangosteen, apple, strawberries, blue beries etc.) import and distribution business

  34. Gourmet popcorn flavours and gift baskets for special occasions

  35. Speciality tea or coffee subscription service

  36. Food styling and photography services for restaurants and food brands

  37. Infused olive oil and vinegar production and distribution.
  38. Organic baby food production and delivery
  39. Mobile bar catering to weddings, events.
  40. Community-based fresh produce subscription
  41. Food waste reduction consultancy services for restaurants and food businesses
  42. Meal planning and prep service for busy professionals or families
  43. Homemade granola and cereal production
  44.  Specialty vinegar production using unique ingredients like fruit or herbs
  45. Plant-based meat alternatives production and distribution like tofu, mushrooms, chickpeas, textured vegetable protein. tempeh, seitan etc.
  46. Wedding cake, making, decorating and design services
  47. Kilishi production and distribution
  48. Handcrafted cocktail mixers and garnishes for home bartenders
  49. Exotic fruit juice and smoothie bar specializing in rare or tropical fruits
  50. Customized meal plans and nutrition coaching services
  51. Mobile ice cream truck for events and parties
  52. Personalized meal delivery service tailored to dietary preferences and restrictions
  53. Peanut butter production using unique blends and flavours
 

Want to Start Making Consistent Sales in Your Business?

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beauty & fashion business ideas

Beauty Business Ideas

Sure, here are some hair-related business ideas:

  1. Hair salon specializing in trendy hairstyles and treatments
  2. Hair product retail store offering a variety of shampoos, conditioners, styling products, and accessories.
  3. Wig and hair extension boutique catering to customers seeking versatile hair options.
  4. Barber shop providing grooming services for men, including haircuts, beard trims, and hot towel shaves.
  5. Natural hair care salon focusing on treatments and styles for textured and curly hair.
  6. Mobile hairstyling service offering on-location haircuts, styling, and treatments for events and weddings
  7. Hair care subscription box delivering curated products tailored to customers’ hair type and needs.
  8. Hair restoration clinic providing services such as hair transplants, scalp treatments, and laser therapy for hair loss.
  9. Hair care blog or YouTube channel offering tips, tutorials, and product reviews to a wide audience
  10. Hair accessory design and manufacturing business creating unique hair clips, headbands, and hair jewelry for retail and wholesale distribution.

READ MORE: Learn how to Increase your sales with free traffic in this free AI and Automation masterclass

how to make money from real estate business in Nigeria



More Beauty Business Ideas

11. Full service beauty salon: Open a beauty salon offering a range of services such as haircuts, styling, colouring, manicures, pedicures, facials, waxing, and makeup application. 

12. Spa and wellness centre: Start a spa and wellness centre offering a variety of treatments and services such as massages, body scrubs, aromatherapy, skincare treatments, and wellness consultations. 

13. Nail salon: Open a nail salon specializing in nail care services such as manicures, pedicures, nail extensions, nail art, and gel polish. 

14. Beauty product retail store: Start a retail store selling beauty products such as skincare, makeup, haircare, fragrances, and beauty tools. You can curate a selection of high-quality and popular brands to meet the needs and preferences of your customers.

15. Mobile beauty services: Offer mobile beauty services such as hairstyling, makeup application, and nail care for clients who prefer the convenience of having beauty services provided in their own homes or at their desired location.

16. Beauty subscription box: Create and sell beauty subscription boxes containing a curated selection of skincare, makeup, haircare, and beauty products. You can offer monthly or quarterly subscriptions and provide customers with a convenient way to discover and try new beauty products.

17. Beauty consulting and coaching: Offer beauty consulting and coaching services to individuals looking to enhance their personal grooming and beauty routines. You can provide personalized advice, product recommendations, and tutorials to help clients look and feel their best.

18. Bridal beauty services: Specialize in bridal beauty services such as bridal makeup, hairstyling, and grooming for weddings and special events. You can offer customized bridal packages and provide on-site services to brides and their bridal parties.

19. Eyelash extension studio: Open an eyelash extension studio offering professional eyelash extension services such as classic lashes, volume lashes, and lash lifts. You can provide customized lash designs to enhance the natural beauty of your clients’ eyes.

20. Beauty blog or vlog: Start a beauty blog or vlog where you share beauty tips, tutorials, product reviews, and trends with your audience. You can build a loyal following and monetize your content through affiliate marketing, sponsored posts, and advertising.

21. Beauty influencer or ambassador: Become a beauty influencer or brand ambassador on social media platforms such as Instagram, YouTube, or TikTok.

You can collaborate with beauty brands, promote their products, and share your expertise and recommendations with your followers.

22. Beauty event planning: Start an event planning business specializing in beauty events such as makeup workshops, beauty expos, or product launches. 

You can help beauty brands and businesses organize and execute successful events to promote their products and services.

23. Organic and natural beauty products: Create and sell your own line of organic and natural beauty products made from clean and sustainable ingredients. 

You can offer skincare, hair care, and body care products that are free from harmful chemicals and gentle on the skin.

24. Beauty photography and videography: Offer beauty photography and videography services for beauty brands, salons, spas, and individual clients for their product adverts and online marketing.. 

25. Beauty therapy and counselling: Provide beauty therapy and counselling services to clients who are struggling with issues such as body image, self-esteem, and confidence.

Offer personalized support, guidance, and techniques to help clients feel more confident and empowered in their own skin.

fashion business ideas



Fashion Business Ideas

1. Online clothing boutique: Start an online boutique offering a curated selection of clothing, accessories, and footwear for men, women, and children. .

2. Fashion design studio: Launch a fashion design studio where you create your own clothing line or offer custom design services for clients. 

You can design and produce ready-to-wear collections, made-to-measure garments, or special occasion attire such as wedding dresses or evening gowns.

3. Fashion rental service: Start a fashion rental service where customers can rent designer clothing, accessories, and luxury items for special occasions or everyday wear. 

You can offer a rotating selection of high-end fashion pieces at a fraction of the retail price, providing customers with access to luxury fashion without the commitment of ownership.

4. Fashion blog or influencer: Start a fashion blog or social media account where you share your personal style, fashion tips, outfit inspiration, and shopping recommendations with your followers. 

Collaborate with brands, attend fashion events, and monetize your platform through sponsored content, affiliate marketing, and brand partnerships.

5. Fashion tech startup: Launch a fashion tech startup that develops innovative products, services, or apps to disrupt the fashion industry. 

You can create virtual fitting tools, AI-powered style assistants, sustainable fashion platforms, or custom apparel manufacturing solutions that leverage technology to improve the fashion experience for consumers.

6. Fashion accessories brand: Start a brand specializing in fashion accessories such as jewellery, handbags, scarves, belts, and hats. 

7. Fashion consulting and styling: Offer fashion consulting and styling services to individuals, businesses, or organizations looking to enhance their personal image, wardrobe, or brand identity. 

Provide personalized styling sessions, wardrobe audits, shopping assistance, and fashion advice to help clients look and feel their best.

8. Sustainable fashion label: Launch a sustainable fashion label that prioritizes ethical sourcing, eco-friendly materials, and responsible manufacturing practices. 

You can create clothing collections that are made to last, minimize environmental impact, and support fair labour standards, appealing to conscious consumers who value sustainability and social responsibility.

9. Fashion event planning: Start an event planning business specializing in fashion events such as runway shows, fashion weeks, trunk shows, or pop-up shops. 

You can help fashion brands and designers showcase their collections, connect with buyers and influencers, and create memorable brand experiences that drive sales and brand awareness.

10. Fashion subscription box: Create and sell fashion subscription boxes containing curated clothing, accessories, and styling tips delivered to customers’ doorsteps on a regular basis. 

Offer personalized styling services, trend forecasting, and outfit recommendations based on each customer’s preferences and style profile.

11. Fashion influencer marketing agency: Start an influencer marketing agency that connects fashion brands with influencers, bloggers, and social media personalities to promote their products and campaigns. 

Help brands identify and collaborate with the right influencers to reach their target audience and drive engagement and sales.

12. Fashion resale platform: Launch a fashion resale platform where individuals can buy and sell pre-owned clothing, shoes, and accessories. 

You can create a marketplace for secondhand fashion items, offering a sustainable and affordable alternative to fast fashion and reducing textile waste in the fashion industry.

13. Fashion education and training: Start a fashion education and training centre offering courses, workshops, and programs on various aspects of the fashion industry. 

You can provide aspiring fashion professionals with hands-on training, industry insights, and networking opportunities to help them launch and advance their careers in fashion.

14. Fashion branding and marketing agency: Launch a branding and marketing agency specializing in fashion brands, helping them develop their brand identity, messaging, and marketing strategies. 

Provide services such as brand consulting, creative direction, content creation, and digital marketing to help fashion brands stand out and connect with their target audience.

15. Fashion charity or nonprofit organization: Establish a charity or nonprofit organization dedicated to supporting emerging designers, artisans, and underprivileged communities in the fashion industry. 

You can provide scholarships, mentorship programs, and resources to empower individuals and promote diversity, exclusivity, and social impact in fashion.

 

small business ideas in Nigeria from home

 

16. Organic skincare line: Create and sell your own line of organic skincare products using natural ingredients such as botanical extracts, essential oils, and vitamins.

You can offer products like cleansers, toners, serums, and moisturizers that cater to different skin types and concerns

17. Men’s grooming salon: Open a salon or barbershop specializing in men’s grooming services such as haircuts, beard trims, hot towel shaves, and skincare treatments. 

Create a masculine and stylish atmosphere where men can relax and enjoy personalized grooming services.

18. Mobile spray tanning service: Start a mobile spray tanning service offering custom spray tans in the comfort of clients’ homes or offices. 

You can provide safe and natural-looking tans using high-quality tanning solutions and equipment, catering to clients who want a sun-kissed glow without the harmful effects of UV exposure.

19. Beauty concierge service: Launch a beauty concierge service that offers personalized beauty experiences and services to clients, such as makeup consultations, skincare assessments, and beauty shopping assistance. 

Provide expert advice, product recommendations, and VIP treatment to clients looking for a luxury beauty experience.

20. Hair extensions and wig boutique: Open a boutique specializing in hair extensions, wigs, and hairpieces for clients looking to enhance their hair length, volume, or style. 

You can offer a wide range of options, including human hair extensions, synthetic wigs, and custom-made pieces to suit different preferences and budgets..

21. Beauty accessories brand: Launch a brand offering stylish and functional beauty accessories such as makeup brushes, cosmetic bags, hair accessories, and skincare tools. 

22. Ayurvedic beauty spa: Open a spa specializing in Ayurvedic beauty treatments and holistic wellness therapies inspired by traditional Indian medicine. 

Offer services such as Abhyanga massage, Shirodhara therapy, and herbal facials that promote balance, relaxation, and rejuvenation for mind, body, and spirit.

23. Beauty influencer agency: Start an influencer agency representing beauty influencers, content creators, and social media personalities in the beauty industry. 

Help influencers monetize their platforms, negotiate brand partnerships, and create engaging content that resonates with their audience.

24. Beauty pop-up events: Organize and host beauty pop-up events in collaboration with beauty brands, retailers, and influencers. 

You can create experiential beauty activation, product launches, and immersive brand experiences that engage consumers and drive brand awareness and sales.

25. Beauty podcast network: Launch a network of beauty podcasts covering a wide range of topics such as skincare, makeup, hair care, wellness, and beauty entrepreneurship. 

Produce and distribute original podcast content featuring industry experts, influencers, and thought leaders to educate and inspire listeners.

26. Beauty subscription service for men: Create a subscription service offering curated boxes of grooming products and skincare essentials for men. 

Also provide personalized recommendations, grooming tips, and product samples to help men discover new brands and upgrade their grooming routines.

27. Beauty recycling and upcycling program: Start a beauty recycling and upcycling program that collects used beauty products, packaging, and containers from consumers and repurposes them in environmentally friendly ways. 

You can partner with beauty brands, retailers, and recycling facilities to promote sustainability and reduce waste in the beauty industry.

28. Beauty retreats and workshops: Organize and host beauty retreats and workshops in exotic destinations, offering immersive experiences focused on beauty, wellness, and self-care. 

Provide participants with hands-on workshops, expert-led sessions, and rejuvenating spa treatments to nourish their bodies, minds, and spirits.

29. Beauty charity or nonprofit organization: Establish a charity or nonprofit organization dedicated to supporting undeserved communities and marginalized groups through beauty-related programs and initiatives. 

You can provide access to beauty services, products, and education to empower individuals and promote self-confidence and self-esteem.

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import export business ideas

Import Export Business Ideas

Which product is best for import export business? What product is best to export from Nigeria? Embark on a global journey of opportunity with our curated collection of import and export business ideas. 

Delve into lucrative markets, discover niche products that will make you money in the international market.

Trending products to import

1. Electronics: Smartphones, laptops, tablets, and other consumer electronics are consistently sought-after items in Nigeria.

2. Fashion and apparel: Clothing, footwear, and accessories from international brands are highly desired by Nigerian consumers who appreciate quality and trendy styles.

3. Beauty and skincare products: Cosmetics, skincare items, and hair care products from well-known brands are in high demand among Nigerian consumers who prioritize personal grooming and beauty.

4. Automotive parts: With a large number of vehicles on Nigerian roads, there is a constant need for automotive spare parts, tires, and accessories.

5. Home appliances: Household appliances such as refrigerators, washing machines, air conditioners, and kitchen gadgets are essential items for Nigerian households.

6. Health and wellness products: Vitamins, supplements, organic foods, and fitness equipment cater to the growing health-conscious population in Nigeria.

7. Baby and childcare products: Baby clothes, toys, strollers, and childcare essentials are always in demand as Nigeria has a large population of young families.

8. Agricultural products: Nigeria’s agricultural sector is vast, and there is often demand for imported agricultural machinery, equipment, and fertilizers to support farming activities.

9. Building materials: Construction materials like tiles, roofing materials, plumbing fixtures, and electrical components are needed for ongoing construction projects across Nigeria.

10. Food and beverages: Imported gourmet foods, specialty teas, and ethnic foods cater to the diverse tastes of Nigerian consumers who appreciate international cuisines.

 

Trending products to Export

I want to start a business but no ideas

1. Cocoa beans: Nigeria is one of the largest producers of cocoa beans globally, with demand from chocolate manufacturers in countries like the United States, Germany, Belgium, and the Netherlands. Cocoa beans are a key agricultural export product for Nigeria.

2. Sesame seeds: Nigerian sesame seeds are highly valued in international markets for their quality and flavor. Export destinations include China, Japan, Turkey, and the United States, where sesame seeds are used in food processing and oil extraction.

3. Cashew nuts: Nigeria is a leading exporter of cashew nuts, with demand from countries such as Vietnam, India, the United States, and the United Arab Emirates. Cashew nuts are used in snacks, confectionery, and food processing industries.

4. Shea butter: Nigerian shea butter is prized for its moisturizing and cosmetic properties, with demand from cosmetic companies in the United States, Europe, Japan, and South Korea. Shea butter is used in skincare products, cosmetics, and pharmaceuticals.

5. Ginger: Nigerian ginger is sought after in international markets for its aroma and flavour. Export destinations include China, India, the United States, and the United Kingdom, where ginger is used in food processing, beverages, and traditional medicine.

6. Leather products: Nigeria exports leather products such as shoes, bags, and garments to countries like Italy, Spain, China, and the United States. Nigerian leather is valued for its quality and durability in the fashion and accessories industries.

7. Palm oil: Nigeria is a major exporter of palm oil, with demand from countries such as India, China, the Netherlands, and Malaysia. Palm oil is used in food processing, cosmetics, and biofuel production.

8. Textiles and garments: Nigerian textiles and garments are exported to countries in West Africa, Europe, and the United States. Nigerian fabrics such as Ankara and Adire are popular in the fashion industry for their vibrant colours and unique designs.

 

 

business ideas export import

11. Rubber: Nigeria produces natural rubber, which is exported to countries like China, India, Malaysia, and Vietnam for use in tire manufacturing, automotive parts, and industrial applications.

12. Cassava: Nigeria is one of the largest producers of cassava in the world. Cassava products such as starch, flour, and chips are exported to countries in Africa, Europe, and Asia for food processing, animal feed, and industrial applications.

13. Timber and wood products: Nigeria exports timber and wood products such as plywood, veneer, and sawn timber to countries like China, India, the United States, and the United Arab Emirates for construction, furniture manufacturing, and woodworking industries.

14. Rubber products: In addition to natural rubber, Nigeria also exports rubber products such as rubber gloves, hoses, and footwear to countries in Africa, Europe, and Asia for various industrial and consumer applications.

15. Fish and seafood: Nigeria has a rich fishing industry, and fish products such as tilapia, catfish, and shrimp are exported to countries like Ghana, Benin, Spain, and the United States for food consumption and processing.

16. Fruits and vegetables: Nigerian fruits and vegetables such as pineapple, mango, watermelon, and okra are exported to countries in Europe, the Middle East, and North America for fresh produce markets and food processing industries.

17. Cocoa products: In addition to cocoa beans, Nigeria also exports cocoa products such as cocoa powder, cocoa butter, and cocoa liquor to countries like the Netherlands, the United States, and Germany for chocolate manufacturing and confectionery industries.

18. Palm kernel oil: Apart from palm oil, Nigeria also exports palm kernel oil to countries like India, China, the Netherlands, and Spain for food processing, cosmetics, and biodiesel production.

19. Groundnut (peanuts): Nigeria produces groundnuts (peanuts) for export to countries like India, China, Vietnam, and Turkey for food processing, peanut butter production, and snack industries.

20. Spices and herbs: Nigerian spices and herbs such as chili pepper, ginger, garlic and turmeric are in demand in countries in Europe, the Middle East, and Asia for culinary use and seasoning production.

21. Zobo leaves (hibiscus tea): Nigerian zobo leaves or hibiscus tea (used for herbal tea production and other industrial uses) are in hot demand in Mexico, America and other European countries. Mexico imports about 85% of Nigerian’s hibiscus flower or zobo.

22. Locally made braided wigs or weaves and attachments for making hair. Nigerians in diaspora are in need of these things and last year alone (2023) braided wigs worth over $1.16b was exported from Nigeria.

23. Cosmetics and soaps. Nigerians in diaspora  import a lot of cosmetics and soaps from Nigeria every year.

Also, Nigerian soaps and cosmetics are also in huge demand in other African countries.

24. Snail. There is a ready market for snail as the demand is high in European countries and USA

25. Textile and garments. Spain, Portugal, USA, UK, Malaysia, Italy, Netherlands etc. need Nigerian textiles because of their texture and quality.

 

 

Business ideas for students

Business Ideas for Students

Which business can I do as a student in Nigeria? Listed below are business ideas you can start with little or no money as a student.

1. Tutoring: Offer tutoring services in subjects you excel in, whether it’s math, science, languages, or music. You can tutor fellow students or younger students in your community.

2. Academic writing services: Provide assistance with writing essays, research papers, and assignments for students who need help with academic writing tasks.

3. Graphic design: Use your creativity to offer graphic design services for logos, flyers, posters, and social media graphics for individuals and small businesses.

4. Social media management: Help businesses manage their social media accounts by creating content, scheduling posts, and engaging with followers.

5. Freelance writing: Write articles, blog posts, or website content for online publications, businesses, or individuals looking for freelance writers.

6. Photography: Offer photography services for events such as weddings, parties, or portrait sessions. You can also sell your photos online through stock photography websites.

7. Event planning: Plan and coordinate events such as parties, weddings, or corporate events for clients who need assistance with event organization.

8. Web design and development: Create websites for small businesses, organizations, or individuals who need an online presence.

9. Online reselling: Buy and sell products online through platforms like eBay, Amazon, or Etsy. You can sell items such as clothing, accessories, or handmade crafts.

10. Fitness coaching: Offer personalized fitness training or workout plans for individuals looking to achieve their health and fitness goals.

11. Virtual assistance: Provide administrative support services such as email management, scheduling appointments, or data entry for busy professionals or entrepreneurs.

 

business ideas in Nigeria

 

12. Language tutoring: Offer language tutoring services for students or professionals looking to learn a new language or improve their language skills.

13. Blogging or vlogging: Start a blog or YouTube channel to share your interests, hobbies, or expertise. 

You can monetize your blog or channel through advertising, sponsorships, or affiliate marketing.

14. Mobile car washing/detailing: Offer mobile car washing and detailing services to busy individuals who need their cars cleaned and maintained.

15. Pet sitting or dog walking: Provide pet sitting services for pet owners who need someone to care for their pets while they’re away, or offer dog walking services for pet owners who need help exercising their dogs.

16. Social media influencer: Build a following on social media platforms such as Instagram, TikTok, or YouTube by creating engaging content in a niche that interests you. 

Once you have a significant following, you can collaborate with brands for sponsored content or product promotions.

17. Phone repair services: offer phone repair services to fellow students.

18. Computer repair and tech support: Provide computer repair, troubleshooting, and tech support services for individuals or small businesses experiencing technical issues with their computers, laptops, or other electronic devices.

19. Virtual event planning: With the rise of virtual events, offer virtual event planning services for businesses, organizations, or individuals looking to host online conferences, webinars, or virtual parties.

20. Personal shopping service: Offer personal shopping services for busy professionals or individuals who need assistance with shopping for clothing, gifts, or groceries. 

21. Gardening and landscaping: Provide gardening and landscaping services for homeowners or businesses looking to maintain their outdoor spaces. 

22. Music lessons: If you’re skilled at playing a musical instrument or singing, offer music lessons to students who want to learn to play an instrument or improve their musical skills.

23. Mobile car repair: Provide mobile car repair services for minor car repairs and maintenance tasks such as oil changes, tire rotations, brake repairs, and battery replacements. 

Offer your services to busy individuals who don’t have time to visit a mechanic.

24. Home organization and decluttering: Offer home organization and decluttering services for individuals or families who need help organizing their homes, decluttering their belongings, and creating functional and clutter-free living spaces.

 

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More Business Ideas for Students

online business ideas

25. Airbnb management: Provide Airbnb management services for property owners who rent out their homes or apartments on platforms like Airbnb. 

Offer services such as guest communication, cleaning, and property maintenance to ensure a smooth and hassle-free experience for Airbnb hosts.

26. Mobile car detailing: Offer mobile car detailing services for car owners who want to keep their vehicles clean and well-maintained. 

Provide services such as interior and exterior cleaning, waxing, and polishing at the client’s location.

27. Language translation services: If you’re proficient in multiple languages, offer language translation services for businesses, organizations, or individuals who need documents, websites, or content translated from one language to another.

28. Online fitness classes: Offer online fitness classes such as yoga, pilates, or HIIT workouts for individuals who want to exercise from the comfort of their own home. 

Host live classes via video conferencing platforms or create pre-recorded workout videos.

29. House cleaning service: Provide house cleaning services for homeowners or renters who need help with regular cleaning tasks such as dusting, vacuuming, mopping, and bathroom cleaning. 

You can offer one-time cleanings or recurring cleaning services based on your clients’ needs.

30. DIY crafts and handmade products: If you’re crafty and creative, make and sell handmade products such as jewellery, candles, soaps, or artwork. 

You can sell your products online through platforms like Etsy or at local craft fairs and markets.

31. Mobile app development: If you have programming skills, consider developing mobile apps for businesses or individuals.

 You can create custom apps for specific needs or develop your own apps to solve common problems or provide entertainment.

32. Remote tech support: Offer remote technical support services for individuals or businesses experiencing computer or software issues. 

You can troubleshoot problems, provide guidance, and offer solutions remotely via phone, email, or video chat.

 

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33. Personal finance consulting: Help individuals or families with budgeting, saving, investing, and financial planning. 

Offer personalized advice and strategies to help your clients achieve their financial goals and improve their financial literacy.

34. Custom clothing and accessories: Start a small clothing or accessory line where you design and create custom pieces such as T-shirts, hats, jewellery, or bags. 

You can sell your products online through your own website or on platforms like Etsy.

35. Virtual assistant services: Provide virtual assistant services for busy professionals or entrepreneurs who need help with administrative tasks such as email management, scheduling appointments, data entry, or customer support.

36. Home repair and maintenance: Offer home repair and maintenance services for homeowners or renters who need help with minor repairs and tasks around the house. 

You can fix leaky faucets, repair drywall, paint rooms, or assemble furniture.

37. Bicycle repair and maintenance: If you’re handy with tools, offer bicycle repair and maintenance services for cyclists in your area. 

You can fix flat tires, adjust brakes, tune-up bikes, and perform other repairs and maintenance tasks.

38. Travel planning and booking: Help individuals or groups plan and book their travel arrangements such as flights, hotels, transportation, and activities. 

39. Remote language tutoring: Offer remote language tutoring services for students or professionals looking to learn a new language or improve their language skills. 

You can teach languages such as English, Spanish, French, or Mandarin via video chat or online platforms.

40. Digital marketing services: Help businesses or individuals with digital marketing tasks such as social media management, content creation, email marketing, SEO, and online advertising. 

You can offer packages or services tailored to your clients’ needs and budgets.

41. Pet grooming services: Offer pet grooming services for pet owners who want to keep their furry friends clean and well-groomed. 

Provide services such as baths, haircuts, nail trims, and ear cleaning for dogs and cats.

 

what kind of business can I start with 100 000 naira



More Business Ideas for students

Interior design consultations: Provide interior design consultations for homeowners or renters who want to refresh their living spaces. 

Provide advice on furniture arrangement, colour schemes, decor choices, and space planning to help your clients achieve their desired look and feel.

43. Remote transcription services: Offer remote transcription services for businesses, organizations, or individuals who need audio or video recordings transcribed into text. 

Transcribe interviews, meetings, lectures, podcasts, or other audio/video content accurately and efficiently.

44. Online research services: Provide online research services for businesses, researchers, or students who need help gathering information, conducting surveys, or analyzing data.

 You can offer research assistance for academic projects, market research, or business planning.

45. Digital product creation: Create and sell digital products such as e-books, online courses, templates, or digital artwork.

46. Remote transcription services: Provide transcription services for businesses, academic researchers, or podcasters who need audio or video files transcribed into text. 

You can work from anywhere with an internet connection and good listening skills.

47. Home-based bakery: If you love baking, start a home-based bakery and sell your delicious creations to friends, family, and local customers. 

You can specialize in cookies, cakes, bread, or pastries and take orders for special occasions like birthdays and weddings.

48. Personalized gift baskets: Create and sell personalized gift baskets for special occasions such as birthdays, weddings, or holidays. 

49. Social media consulting: Offer consulting services to businesses or individuals looking to improve their social media presence and strategy. 

Help with content creation, posting schedules, engagement strategies, and analytics tracking to help clients grow their online presence.

50. Meal delivery service: Start a meal delivery service for busy individuals or families who don’t have time to cook.  

Prepare and deliver healthy, homemade meals to customers’ homes on a weekly or monthly basis.

51. Subscription box service: Create and sell subscription boxes filled with curated products tailored to specific interests or themes. 

You may offer subscription boxes for beauty products, snacks, books, or hobby supplies and deliver them to customers’ doorsteps on a regular basis.

 

1000 business ideas in Nigeria

 

52. Virtual event planning: With the rise of virtual events, offer virtual event planning services for businesses or organizations looking to host online conferences, webinars, or virtual parties. 

You can help with everything from event logistics to technical support and attendee engagement.

53. Dog training services: If you’re good with animals, start a dog training business and help pet owners train their furry friends. 

54. Resume writing and career coaching: Provide resume writing and career coaching services to job seekers looking to land their dream job. 

Help with resume writing, cover letter writing, interview preparation, and job search strategies to help clients stand out in a competitive job market.

55. DIY craft kits: Create and sell DIY craft kits containing all the materials and instructions needed to complete a specific craft project. 

You can sell kits online through your own website or on platforms like Etsy and provide customers with a fun and creative activity they can enjoy at home.

56. Online language classes: Offer online language classes for individuals looking to learn a new language or improve their language skills. 

57. Houseplant care services: Provide houseplant care services for busy homeowners or businesses who need help caring for their indoor plants. 

Offer services such as watering, pruning, reporting, and pest control to keep plants healthy and thriving.

58. Sales of fairly used clothing (okirika) : Start selling fairly used clothes to fellow students. You can also sell online using social media.

59. Sustainable products store: Start an online store selling eco-friendly and sustainable products such as reusable bags, water bottles, straws, and household items. 

60. Digital marketing agency: Start a digital marketing agency offering a range of services such as social media management, search engine optimization (SEO), content marketing, and email marketing to businesses. 

 

Business ideas for women

Business Ideas for women in Nigeria

Which business is most profitable for women? Here are a list of business ideas for women in Nigeria.

1. Catering and event planning: start a catering and event planning business specializing in weddings, parties, and corporate events. 

You can offer catering services, event decoration, venue styling, and coordination to help clients create memorable and stress-free events.

2. Home-based bakery: If you love baking, start a home-based bakery and sell cakes, cupcakes, pastries, and desserts. 

You can take orders for special occasions like birthdays, weddings, and holidays, and offer delivery services to your customers.

3. Handmade crafts and accessories: Create and sell handmade crafts and accessories such as jewellery, bags, home decor items, and clothing. 

4. Childcare services: Start a daycare or childcare centre offering a safe and nurturing environment for children while their parents are at work. 

5. Health and wellness coaching: Offer health and wellness coaching services to help women achieve their fitness and wellness goals. 

You can provide personalized guidance, support, and accountability to help clients improve their physical health, mental well being, and lifestyle habits.

6. Online tutoring or coaching: Start an online tutoring or coaching business offering educational services in subjects such as mathematics, STEM, language learning, career coaching, personal development etc. 

7. Interior design and home decor: Start an interior design business offering services such as space planning, furniture selection, colour consulting, and home decor styling. 

8. Digital marketing consultancy: Start a digital marketing consultancy offering services such as social media management, content creation, email marketing, and online advertising. 

 

business ideas in Nigeria as a student

 

8. Boutique fitness studio: Open a boutique fitness studio offering specialized fitness classes such as yoga, pilates, dance, or HIIT workouts.

Create a welcoming and inclusive environment where women can exercise, socialize, and support each other on their fitness journey.

9. Natural skincare products: Start a skincare product line using natural and organic ingredients to create products such as cleansers, moisturizers, serums, and masks. 

Sell your products online, at local markets, or through beauty stores and spas.

10. Mobile salon services: Offer mobile salon services such as hair styling, makeup application, and nail care for women who prefer the convenience of having beauty services provided in their own homes. 

Cater to busy professionals, moms, or individuals with limited mobility.

11. Financial planning and consulting: Start a financial planning and consulting business offering services such as budgeting, savings strategies, investment advice, and retirement planning. 

You can help women take control of their finances, build wealth, and achieve their financial goals.

12. Eco-friendly products store: Start an online store selling eco-friendly and sustainable products such as reusable bags, water bottles, skincare products, and household items. 

13. Personal styling services: Offer personal styling services to clients who need help updating their wardrobe, choosing outfits for special occasions, or finding their personal style. 

Provide fashion advice, shopping assistance, and wardrobe organization to help clients look and feel their best.

14. Cooking classes: Host cooking classes or workshops where you teach clients how to prepare delicious and healthy meals.

 Focus on specific cuisines, dietary preferences, or cooking techniques and provide hands-on instruction in a fun and interactive setting.

15. Virtual assistant agency: Start a virtual assistant agency and provide administrative support services to businesses, entrepreneurs, and professionals. 

You can hire and manage a team of virtual assistants who offer services such as email management, scheduling, data entry, and customer support.

16. Freelance writing and editing: Offer freelance writing and editing services to clients who need help with content creation, copywriting, or editing. 

Write articles, blog posts, website copy, or marketing materials for businesses, publications, or online platforms.

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17. Event rental services: Start an event rental business offering rental equipment and decor for weddings, parties, and events. 

You can rent out items such as tables, chairs, linens, tents, and decor items to clients who are hosting events.

18. Jewelry design and sales: Create and sell your own jewelry designs through online platforms, local markets, or boutique stores. 

Design and make jewelry using various materials such as beads, gemstones, metals, or recycled materials.

19. Language translation and interpretation: Offer language translation and interpretation services for businesses, organizations, or individuals who need documents, websites, or meetings translated from one language to another. 

Specialize in specific languages or industries and provide accurate and culturally sensitive translations.

20. Travel agency: Start a travel agency specializing in organizing and booking travel arrangements for individuals, families, or groups. 

Help clients plan and book flights, accommodations, transportation, tours, and activities for their trips.

21. Home-based fitness coaching: Offer virtual fitness coaching services for clients who want to exercise from the comfort of their own home. 

Create personalized workout plans, provide virtual coaching sessions, and offer support and accountability to help clients achieve their fitness goals.

22. Handmade home decor products: Create and sell handmade home decor products such as candles, pottery, textiles, or artwork. 

23. Green cleaning services: Start a green cleaning business offering eco-friendly and non-toxic cleaning services for homes and businesses. 

Use environmentally friendly cleaning products and methods to provide safe and effective cleaning solutions to your clients.

24. Online boutique: Start an online boutique selling a curated selection of clothing, accessories, and lifestyle products for women. 

25. Personal finance blog or consultancy: Start a personal finance blog or consultancy offering advice, tips, and resources to help women manage their finances, save money, and achieve financial independence. 

You can share your expertise on topics such as budgeting, investing, debt management, and retirement planning.

26. Homemade skincare products: Create and sell homemade skincare products using natural and organic ingredients such as essential oils, herbs, and botanical extracts. 

You can make products such as cleansers, moisturizers, masks, and serums and sell them online or at local markets.

27. Eco-friendly fashion line: Start a fashion line specializing in eco-friendly and sustainable clothing and accessories. 

 

most profitable business in Nigeria

28. Home-based bakery: Start a home-based bakery and specialize in baking and selling cakes, cupcakes, pastries, and desserts.

You can offer custom-designed cakes for weddings, birthdays, and other special occasions, as well as a variety of baked goods for everyday enjoyment.

29. Interior decorating services: Offer interior decorating services to help clients transform their homes or offices into stylish and functional spaces. 

Offer provide consultations, space planning, colour coordination, furniture selection, and decor recommendations to meet your clients’ needs and preferences.

30. Mobile beauty services: Provide mobile beauty services such as hair styling, makeup application, manicures, and pedicures to clients in the comfort of their own homes. 

You can offer on-demand beauty services for special occasions like weddings, parties, or photo shoots.

31. E-commerce store: Start an e-commerce store selling a curated selection of products such as clothing, accessories, beauty products, home goods, or specialty foods. 

You can create an online storefront and reach customers nationwide or even globally.

32. Health and wellness coaching: Become a health and wellness coach and help clients achieve their fitness, nutrition, and lifestyle goals. 

You can offer personalized coaching, meal planning, workout routines, and support to help clients improve their overall health and well-being.

33. Virtual event planning: Offer virtual event planning services for businesses, organizations, and individuals looking to host online conferences, webinars, workshops, or virtual parties. 

You can handle everything from event coordination and logistics to technical support and attendee engagement.

34. Homemade food products: Create and sell homemade food products such as moi moi, pap, snacks, or baked goods. 

35. Online courses or workshops: Create and sell online courses or workshops on topics such as entrepreneurship, personal development, cooking, crafts, or wellness. 

36. Virtual assistant services: Offer virtual assistant services to entrepreneurs, executives, or small businesses who need help with administrative tasks such as email management, scheduling, data entry, research, or social media management.

37. Boutique fitness studio: Open a boutique fitness studio offering specialized fitness classes such as yoga, pilates, barre, or dance. 

You can create a welcoming and inclusive environment where women can exercise, socialize, and prioritize their health and well-being.

38. Personalized stationery and gifts: Create and sell personalized stationery, greeting cards, invitations, and gifts for special occasions such as weddings, birthdays, or holidays. 

You can offer custom-designed products that reflect your clients’ style and personality.

39. Translation and interpretation services: Offer translation and interpretation services for businesses, organizations, or individuals who need help communicating in multiple languages. 

40. Sustainable fashion rental service: Start a sustainable fashion rental service where customers can rent high-quality, designer clothing and accessories for special occasions or everyday wear. 

You can promote sustainability and reduce fashion waste by offering a convenient and affordable rental option.

41. Freelance photography: Start a freelance photography business specializing in portrait photography, event photography, product photography, or lifestyle photography. 

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business ideas for ladies in Nigeria

42. Art therapy workshops: Offer art therapy workshops for individuals or groups looking to explore their creativity, reduce stress, and improve their mental well-being.

You can provide guided art activities, therapeutic exercises, and supportive environments for participants to express themselves through art.

43. Online boutique for modest fashion: Start an online boutique specializing in modest fashion clothing and accessories for women. 

You can offer a wide range of stylish and modest clothing options, including dresses, skirts, tops, and hijabs, to cater to the needs of Muslim women and others who prefer modest dressing.

44. Handcrafted home decor: Create and sell handcrafted home decor items such as wall art, decorative pillows, candles, and pottery. 

You can use locally sourced materials and traditional crafting techniques to produce unique and artisanal products that add a personal touch to customers’ homes.

45. Online fitness coaching for moms: Offer online fitness coaching services specifically designed for moms who want to prioritize their health and well-being. 

You can provide personalized workout plans, nutritional guidance, and support to help moms stay fit and active while balancing their busy schedules.

46. Organic skincare products: Develop and sell your own line of organic skincare products made from natural ingredients such as plant extracts, essential oils, and botanicals. 

You can create products such as cleansers, moisturizers, serums, and masks that are gentle, nourishing, and free from harmful chemicals.

47. Personal styling subscription service: Launch a personal styling subscription service where customers receive personalized style recommendations and curated clothing selections delivered to their doorstep on a regular basis. 

You can offer styling services tailored to each customer’s preferences, body type, and lifestyle needs.

48. Homemade pet treats and accessories: Create and sell homemade pet treats, toys, and accessories for dogs and cats. You can use high-quality ingredients and innovative designs to produce pet products that are healthy, safe, and enjoyable for pets and their owners.

49. Virtual language learning platform: Create a virtual language learning platform where users can access interactive lessons, language exercises, and cultural resources to learn a new language or improve their language skills. 

You can offer courses in languages such as English, French, Spanish, or local Nigerian languages.

50. Sustainable agriculture consultancy: Start a consultancy offering sustainable agriculture solutions and services to farmers, agricultural businesses, and government organizations. 

You can provide expertise in areas such as organic farming practices, crop rotation, soil conservation, and water management to promote environmental sustainability and increase crop yields.

business to start in Nigeria

51. Online parenting community and resource hub: Launch an online platform and community for moms and parents where they can connect, share experiences, and access resources and support on various parenting topics.

You can offer articles, forums, webinars, and expert advice to help parents navigate the challenges of parenthood.

52. Digital content creation agency: Start a digital content creation agency offering services such as content writing, graphic design, video production, and social media management.

You can work with businesses, brands, and influencers to create engaging and compelling content that resonates with their target audience.

53. Plant-based food delivery service: Launch a plant-based food delivery service offering nutritious and delicious vegan and vegetarian meals delivered to customers’ homes or workplaces.

You can provide meal plans, individual dishes, or catering options for customers looking to adopt a plant-based lifestyle.

54. Wellness retreats and workshops: Organize wellness retreats and workshops focused on holistic health and well-being, including yoga, meditation, mindfulness, nutrition, and self-care practices. 

55. Custom embroidery and monogramming services: Offer custom embroidery and monogramming services for personalized gifts, clothing, accessories, and home decor items.

You can create custom designs, logos, and monograms to add a personal touch to your customers’ belongings.

56. Social impact consulting firm: Start a consulting firm specializing in social impact and corporate social responsibility (CSR) strategies for businesses and organizations.

You can help clients develop and implement initiatives that make a positive difference in society while aligning with their values and goals.

57. Online wellness marketplace: Create an online marketplace where customers can discover and purchase a wide range of wellness products and services, including natural remedies, holistic therapies, fitness equipment, and wellness experiences. 

You can partner with vendors and practitioners to offer a diverse selection of wellness offerings to your customers.

RECOMMENDED: Want an all in one business growth, marketing and sales automation tool to grow your business? Find out how Systeme can help your business grow faster. 

real estate business ideas

Real Estate Business Ideas

A lot of people are wondering how to make money from real estate in Nigeria. Others ask how to start real estate business without money.. 

There are a lot of ways to make money from real estate, 

 Here, we have listed  real estate business ideas that will help you start and grow your own business in the lucrative real estate industry. 

1. Property management: Offer property management services to real estate investors or property owners who need assistance with managing their rental properties. 

You can handle tasks such as tenant screening, rent collection, property maintenance, and lease enforcement on behalf of your clients.

2. Real estate agency: Start a real estate agency and help clients buy, sell, or rent residential, commercial, or industrial properties. 

You can work with buyers to find their dream homes, assist sellers in marketing their properties, and negotiate deals on behalf of your clients.

3. Real estate investment: Invest in real estate properties yourself by purchasing residential, commercial, or rental properties and renting them out for passive income. 

You can also flip properties by buying distressed properties, renovating them, and selling them for a profit.

4. Real estate photography: Start a business offering real estate photography services to real estate agents, brokers, and property owners. 

You can take professional photos of properties to showcase their features and attract potential buyers or renters.

5. Shortlet property management: Manage shortlet properties on behalf of owners who rent them out to travellers on platforms like Airbnb or VRBO. 

You can handle bookings, guest communication, cleaning, and property maintenance to ensure a positive experience for both owners and guests.

6. Start shortket business: Rent apartments or build rooms, flats and duplexes, furnish and offer it to travellers, people on vacation as a home outside their homes and get paid on a daily basis.

7. Real estate appraisal: Become a certified real estate appraiser and provide appraisal services to determine the value of properties for buyers, sellers, lenders, or investor.

 

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8. Real estate consulting: Start a consulting business offering expert advice and guidance on various aspects of the real estate industry. 

You can provide consulting services to individuals, businesses, or organizations on topics such as market analysis, investment strategies, property development, or regulatory compliance.

9. Property flipping: Buy distressed properties at a discounted price, renovate them to improve their value and appeal, and then sell them for a profit.

10. Real estate crowdfunding: Start a real estate crowdfunding platform that allows investors to pool their money together to invest in real estate properties. 

You can offer investors the opportunity to invest in properties without the need for large amounts of capital or direct property ownership.

11. Real estate education and training: Start a business offering real estate education and training programs for aspiring real estate professionals. 

You can offer courses, workshops, seminars, or online resources covering topics such as real estate licensing, sales techniques, investment strategies, and property management.

12. Real estate software development: Develop and sell software solutions specifically designed for real estate professionals, such as property management software, CRM systems, marketing platforms, or investment analysis tools. 

13. Virtual real estate brokerage: Start a virtual real estate brokerage that operates entirely online, allowing agents to work remotely and serve clients without the need for a physical office. 

You can leverage technology to offer virtual property tours, digital transactions, and remote consultations, making it convenient for clients to buy, sell, or rent properties from anywhere.

14. Real estate investment trusts (REITs): Launch a real estate investment trust (REIT) that allows investors to pool their money to invest in income-generating real estate properties, such as rental apartments, office buildings, or shopping centers. 

REITs provide investors with the opportunity to earn dividends and participate in real estate ownership without directly owning properties.

real estate business ideas in Nigeria

16. Real estate podcast or blog: Create a podcast or blog focusing on real estate topics such as market trends, investment strategies, property management tips, or home buying/selling advice. 

You can provide valuable insights, interviews with industry experts, and actionable tips to educate and engage your audience of real estate enthusiasts.

17. Real estate auction services: Offer real estate auction services for properties that are being sold through auction, either online or in-person. .

18. Real estate tax consulting: Start a consulting business offering tax planning and compliance services to real estate investors, property owners, and developers. 

You can help clients navigate complex tax regulations, identify tax-saving opportunities, and optimize their tax strategies to minimize liabilities and maximize returns on their real estate investments.

19. Affordable housing development: Focus on developing affordable housing projects that provide quality and affordable housing options for low- and middle-income families. 

20. Real estate crowdfunding platform: Launch a real estate crowdfunding platform that connects investors with real estate developers and projects seeking funding. 

21. Real estate data analytics: Start a business specializing in real estate data analytics and market intelligence, providing insights and actionable data to real estate professionals, investors, and decision-makers. 

You can collect, analyze, and interpret data on market trends, property values, demographic shifts, and investment opportunities to help clients make informed decisions and gain a competitive edge in the real estate market.

22. Real estate coaching and mentorship: Offer coaching and mentorship programs for aspiring real estate professionals, providing guidance, support, and accountability to help them succeed in their real estate careers. 

You can share your knowledge, experience, and best practices to help individuals navigate the complexities of the real estate industry and achieve their goals.

23. Real estate sustainability consulting: Start a consulting firm specializing in sustainable real estate development and green building practices. 

You can help developers, investors, and property owners incorporate sustainability principles into their projects, such as energy efficiency, renewable energy, water conservation, and green building certifications, to create environmentally friendly and socially responsible properties.

24. Real estate drone photography: Offer drone photography and videography services for real estate properties, providing aerial views and stunning visuals to showcase properties in a unique and captivating way. 

You can help real estate agents, developers, and property owners highlight the features and amenities of properties and attract potential buyers or renters.

25. Real estate co-working spaces: Develop and operate co-working spaces specifically designed for real estate professionals, offering shared office spaces, meeting rooms, and amenities tailored to their needs. 

You can create collaborative and productive environments where real estate agents, brokers, investors, and service providers can network, collaborate, and grow their businesses together.

Looking for where to register your business? Find out more here

CONCLUSION: 

So, here you have it. Here are the small business ideas in Nigeria. As you can see, the entrepreneurial landscape in Nigeria is ripe with opportunities for individuals looking to start their own businesses and make their mark in various industries. From agriculture to technology, fashion to beauty, there are countless small business ideas that cater to different interests, skills, and market demands.

What’s more, the digital revolution has opened up new avenues for innovation and entrepreneurship, allowing you to reach wider audiences, access new markets, and scale your ventures more efficiently than ever before.

However, success in entrepreneurship requires more than just a good idea – it also requires determination, resilience, and a willingness to adapt to changing circumstances.

Whether you’re a seasoned entrepreneur or just starting out, the key is to stay focused, stay agile, and never stop learning and growing.

So, if you’ve been dreaming of starting your own business in Nigeria, now is the time to take action.

With the right mindset, strategy, and execution, you can turn your small business idea into a thriving venture that contributes to the growth and prosperity of Nigeria’s economy.

Remember, the journey of entrepreneurship may have its challenges, but the rewards of building something meaningful and impactful are well worth the effort.

So, go ahead – use any of these small business ideas in Nigeria, seize the opportunity, chase your dreams, and embark on the exciting adventure of entrepreneurship in Nigeria today.

 

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Masters of Scale Handcrafted review
CategoriesIdea Validation Podcast Summaries Starting a BusinessBy Evunn

Masters of Scale Handcrafted Review

Podcast Notes: Masters of Scale Handcrafted Review

Ever wonder how a tiny startup with air mattresses in a living room became one of the biggest travel companies in the world?

It wasn’t luck. It was handcrafted.

In this unforgettable episode of Masters of Scale, Airbnb co-founder Brian Chesky spills the secrets of their early days—the scrappy hustle, the endless customer calls, and the “no detail is too small” approach that turned sceptics into super-fans.

This isn’t just a podcast episode; it’s a masterclass in getting up close and personal with your customers and turning their feedback into magic.

If you’ve ever dreamed of building something extraordinary, trust me—you need to read this.

Dive in, soak up the lessons, and who knows? You might just uncover the blueprint for your next big idea.

About Masters of Scale

 

 Masters of Scale is a podcast hosted by Reid Hoffman – the legendary Silicon Valley entrepreneur and investor (Co-founder of Linked) which explains how founders take their companies from zero to gazillion.

 

How to design products that sell, From idea to launch and then scale

masters of scale Reid Hoffman and Brian Chesky

At the heart of this captivating narrative lies the profound understanding that success is not merely about building a product or service, but about crafting an experience that resonates deeply with users.

Chesky’s revelation that “if you want to create something that’s truly new, you have to pull the future forward” serves as a guiding beacon for aspiring entrepreneurs, urging them to embrace disruption and challenge the status quo.

In order to scale, you have to first do things that don’t scale

Brian Chesky Tweet



About AirBnB

 The company at the centre of this episode is AirBnB. AirBnB is the short form of Airbedandbreakfast.com. 

AirBnB is based in San Francisco California and operates an online marketplace focused on short term home stays and trip experiences. 

The company acts as a broker and collects commissions from each booking.

They are in the end to end business of travelling.

AirBnB was founded in 2008 by Brian Chesky, Nathan Blecharczyk and Joe Gebbia with Chesky as its CEO.

AirBnB is valued at $113B as at 2021

Evunn

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Explanation of some words used in Masters of Scale Podcast:

Scale – Scaling does not mean to grow. It means to grow exponentially. A company is said to have achieved growth when it adds new resources (capital, people or technology) and its revenue increases as a result.

For a company to achieve growth, it must spend money on adding new resources. A business is said to have achieved scale when revenue increases without a substantial increase in resources if any at all.

 

Let’s hear from Brian Chesky of AirBnB on Handcrafting a product

Brian Chesky

In order to scale, you have to first do things that don’t scale. The only way an organization or a business would scale is to start with doing things that don’t scale at all like handcrafting the whole process (doing everything with hands or manually.)

Reid Hoffman has worked with and invested in companies that scaled to 100m users or more.

He said, “when you are just starting, you don’t start with 100m users. You start with a few. So, stop thinking big and start thinking small. Reach out to your customers and win them over one by one”

This may sound odd if you are an entrepreneur with a global ambition.

For example, Mark Zuckerberg did not build Facebook, invite 1.1 billion people to Facebook and users just poured in. That’s not how it happened. Here is how it works.

 

how does it work

Here is how it works

When designing a product, you have to put yourself in the shoes of the user you are designing the product for.

You must design your product with empathy for a single user. Imagine being your product’s user. Put yourself in her shoes.

If you are designing your product with only A/B test, you are not designing with empathy.

Most times, startups are thinking how to grow big from day one. They have promised the investor millions and millions of users and they need to deliver.

They start from the end instead of starting from the beginning and going upwards. It’s like building a skyscraper on a faulty foundation.

Brian goes further to say, “You have to handcraft the user experience before you scale”.

The foundation is the user experience. It’s the user experience you handcrafted that you scale to reach more people.

Once you start having a few users, go to your users or customers one by one, try to know them.

Going to the users one by one is not scalable, but it’s highly necessary if you plan to scale. This is the only time you have to do this because once you scale your product; you won’t have the time to go to them.

So, now that you are small, go to your customers, get to know them, what they want and create the product for them.

When AirBnB was having little traction or a few users of their marketplace, they visited their customers at home one by one and offered to professionally photograph their homes and list it for them.

This became AirBnB’s secret weapon because that’s how they learnt what people (their users) loved.

It’s not easy to get 10 people to love anything, but it’s not hard when you spend time with them and find out what they really want.

You get to ask questions like, what if I do this or that.

From the answers to these questions, a handcrafted experience is born.

For example, AirBnB while asking these kind of questions, they found out “ what if I am not comfortable with the guest? So, they provided a solution by profiling the guests. They also found out what the users would love to be in the profile. They wanted the names, photos of the guests, where they live and work etc.

This kind of information helps you to start designing the product touch point by touch point.

The road map always exists in the minds of the users you design the product for.

Let the user show you the road map in their minds for your product.

You can get very detailed feedback from your early users.

Recommended: Summary of The Empire of Business by Andrew Carnegie


What are users saying about your product?

Airbnb handcrafted episode

According to Brian Chesky, “if you are not getting people who are saying, ‘this is super important to me, I love this, I will really love this to work;’ it usually means you are off track and you need to go back to the drawing board”

Passionate feedback is a clue that your product really matters to someone and one passionate user can turn into many if you listen to them carefully.

It’s important to get this kind of feedback early. It’s like setting the foundation as an architect. You should not build a skyscraper before building a solid foundation. User feedback makes sure you don’t build 1000 users on unstable swamp.

 

How to get the right feedback

AirBNB handcrafted episode 3

To get the right feedback from users, this is what Brian does:

  1. He does not ask for the product he just built, he asks for the product of your dreams. He asks these kind of questions:

What could we do not to make this product better, but to make you tell everyone about it? The answer to this question is different. It makes you to think “what will it take me to design a product that you will literally tell everyone about.”

Listen to user’s feedback, but the caveat is, you have to know which of your users to listen to.

You have to be able to know which users will take you in the right direction (mass market and your vision).

If you want to create something that would go viral, you must create a mind blowing end to end experience that people would like to tell everyone about.

AirBnB took one part of their product and created a five star experience and people went crazy.

If you want to create something that would go viral, you must create a mind blowing end to end experience that people would like to tell everyone about.

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Two steps to create a perfect product

Masters of Scale Airbnb

 

 According to Brian Chesky, to create a perfect product, do these:

  1. Create a perfect experience
  2. Then scale that experience

AirBnB did not guess what the users want; they reacted to what the users wanted and asked for and then made a piece meal progress.

They didn’t launch perfectly scaled services. They built everything by hand and then scaled it with the right technology, processes, people, and partners.

Once a startup has proven that it has a product that people want, (product market fit) it’s time to take that product to the masses.

The crude art of doing things that don’t scale is a way to start a successful business on string budget and it also gives inspiration to your team to create the right product.

How to move from the handcrafted stage to the scaling stage   

product design
Photo credit: Abby Chung

 

Handcrafting a product is one of the most creative times for founders. Brain says,” the transition from the handcrafting stage to the scaling stage is very challenging. 

In fact, it needs two opposing mindsets. You can’t switch from one to the other with ease.”

You have to be able to empathize with a single user and at the same time, worry about everyone (mass market).

The designing phase is done with another side of the brain than the scaling experience. You need different skill sets for each. The designing experience is creative, intuition based, human and end to end experience. It’s more like writing.

The scaling phase is more analytical. It’s like being an editor. You do a lot of pruning. You prune, compact and distil so you can now run at a rocket ship rate. You focus on the 20% of users to get the 80%.

You transition your product to scale the organization to run it. All you need is a simple plan and little proposition.

Designing an ideal experience does not drop away as soon as your product goes viral. Handcrafting a product is a kind of booster that helps you get in the orbit, but it’s not the kind of rocket for the whole trajectory.

Handcrafting gets you out of the gravity well and after that, get ready for the main work.

Sharper founders never throw away the handcrafted mindset no matter how big their organization becomes.

As a founder, you need to be careful which part of the organization to scale and you must protect the handcrafting of new things in your company because the natural reaction of a scaled organization is to kill it (handcrafted products) because they would believe that they won’t be able to get it to scale.

 

How to re-invent or disrupt an industry

Reid Hoffman Airbnb story 1

To re-invent an industry, you do not take inspiration from that industry. You need to look at other industries that have what you want to add to your industry.

For them at AirBnB, they got inspiration from the end to end travel experience portrayed in the cinema industry. “The best trips you have ever seen, is the trips that movie characters have,” says Brian

Brian wanted to create and scale a perfect trip. To do that, he switched back to creating a perfect trip for one individual.

He designed an end to end travel experience for one person who was wowed and that became a blue print for them.

Next, he asked his team,” can we develop the technology to replicate it 100m times?

Now he switches to the analytical mindset to scale the product.

They started with a small group of users and used years to figure out how to scale that experience. This has led to what is called the AirBnB Trips.

The less your products changes, the bigger you will get. So, you have time when you are small to make all the changes you need.

Take advantage of the sub scale experience to design a perfect  experience.

Dream big, act small. Be passionate about your users, handcraft the core service for them, create a magical experience and then figure out what part of that magical experience you can scale.

Create a wow or 5 star experience for one user and then look for the technology to scale it to the mass market.

 

Take advantage of the sub scale experience to design a perfect  experience.

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Conclusion

In conclusion, the Masters of Scale Handcrafted review featuring Brian Chesky of Airbnb offers a masterclass in entrepreneurial prowess. 

Chesky’s profound insights into the delicate balance between handcrafting a product and scaling it to global proportions shows that this is doable  as long as you focus on the end users of your product. 

As he aptly puts it, “the key lies in crafting an experience that is deeply rooted in authenticity and human connection, while simultaneously harnessing the power of scale to amplify its impact”.



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