Start Offer Shape and Offer Design
About Course
Course Content
Level 1: Value Proposition & Positioning
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Read this to start
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Download & Fill The Value Proposition & Positioning Worksheet – The Battle for Mindshare
Level 2: The Transformation Roadmap Journey (Offer Structure & Components)
Level 3: Offer Simplicity & Focus
Level 4: Pricing, Value Anchoring
Level 5: Customer-Centered Messaging and Hook Builder
Level 8: Early Revenue Signal / Pre-Sale Testing
Phase 4 Completion Checklist – Time to check if job is done
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